Like it? Please Share!
Page 2 of 2 FirstFirst 12
Results 11 to 19 of 19
Like Tree11Likes

Thread: 3-pack ranking discrepancies in private vs normal browsing

  1. #11
    JoyHawkins's Avatar
    JoyHawkins is offline Top Contributor & Featured Author
    Member Since
    Jul 2012
    Location
    Toronto, ON
    Posts
    1,372
    Thanks
    142
    Thanked 648 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    Okay, I still get something different but seeing something similar in the sense that you guys are really high organically but 10th locally.3-pack ranking discrepancies in private vs normal browsing-web-design.png

    One possible reason for this could be that it seems you guys have moved a lot? I found 3 different addresses listed online:

    - 848 Main Street (Zee Creative Web & Design in Billings, MT - (406) 259-6730 - Profile)
    - 50 E Loucks Street (Zeecreative - Sheridan WY 82801 | 406-259-6730 | Computer Graphics)
    - 1004 Division Street (Entrepreneur: Zee Creative Web and Design gets the word out | Workweek | billingsgazette.com)
    James Watt likes this.
    Joy Hawkins
    1-866-430-0457 x 301
    Google My Business Top Contributor, Google MapMaker Regional Lead (USA)
    Personal Local SEO Blog

  2. #12
    Member Since
    Mar 2013
    Posts
    24
    Thanks
    7
    Thanked 5 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    The 2 Billings addresses addresses are old addresses of ours that keep popping up (the WY address is not one of ours)...we're going to try and get those cleaned up and see if that makes any difference.

    On desktop...Google seems to be placing our search location in 59102 (our physical location when searching is 59105) which then skews the local results to businesses in 59102 and 59101...our business is in 59105. That seems to be a factor as to why we aren't showing as prominently.

    Does anybody know how Google determines searcher location on a desktop search?
    Eric Marshall
    zcreative.com

  3. #13
    Member Since
    Mar 2013
    Posts
    24
    Thanks
    7
    Thanked 5 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    The 2 Billings addresses are old addresses of ours that keep popping up (the WY address is not one of ours)...we're going to try and get those cleaned up and see if that makes any difference.

    On desktop...Google seems to be placing our search location in 59102 (our physical location when searching is 59105) which then skews the local results to businesses in 59102 and 59101...our business is in 59105. That seems to be a factor as to why we aren't showing as prominently.

    Does anybody know how Google determines searcher location on a desktop search?
    Eric Marshall
    zcreative.com

  4. #14
    Linda Buquet's Avatar
    Linda Buquet is offline Community Leader - Google Local Specialist
    Member Since
    Jun 2012
    Location
    SoCal
    Posts
    16,330
    Thanks
    2,660
    Thanked 4,911 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    Quote Originally Posted by Eric Marshall View Post
    On desktop...Google seems to be placing our search location in 59102 (our physical location when searching is 59105) which then skews the local results to businesses in 59102 and 59101...our business is in 59105. That seems to be a factor as to why we aren't showing as prominently.

    Does anybody know how Google determines searcher location on a desktop search?
    It's largely based on your ISP and IP.

    My IP from my ISP puts me in Carlsbad, 4 cities over, which I think is where my ISP is located.

    Your IP shows you are in Billings at 45.7833 -108.5007. Plug that into maps and see if it's near your physical location or if its in the 59101/2 area.
    Eric Rohrback likes this.
    Is Our Content HELPFUL? Please pay the community back by sharing!

    LocalSearchForumLinda Buquet .:. Google Local Specialist

    Consulting, Troubleshooting & White Label Services for SEOs & Agencies

    Don't Miss Important News & Tips! SUBSCRIBE to Daily Email Digest Here

    Are you a PRO? Join the "Local Search Pros" G+ Community!

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon". ;-)

  5. Members who thanked Linda Buquet for this post:

    Eric Marshall (01-10-2017)

  6. #15
    JoyHawkins's Avatar
    JoyHawkins is offline Top Contributor & Featured Author
    Member Since
    Jul 2012
    Location
    Toronto, ON
    Posts
    1,372
    Thanks
    142
    Thanked 648 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    Google's MyLocation first debuted on cell phones and other mobile devices. In that case it would use 3 sources of information to determine location.

    GPS - Many phones have GPS built in, but may not want to use it for battery reasons or because it takes too long to get a lock.Cellular - Google Maps can use nearby cellular towers to triangulate an approximate position. This is more accurate in urban areas due to the higher density of towers.WiFi - Finally it can use WiFi in the same way that cellular towers are used, as well as with IP information. Based on nearby WiFi networks and by doing a trace on the IP address through the ISP this can sometimes be as accurate as Cellular, but normally just ends up being city level accuracy, or worse in some rural areas.

    Most phones end up using Cellular, since it is fastest and doesn't add to the battery drain.

    Most computers use WiFi/IP information, since no other options are available
    (Taken from http://superuser.com/questions/12495...-location-work)


    Joy Hawkins
    1-866-430-0457 x 301
    Google My Business Top Contributor, Google MapMaker Regional Lead (USA)
    Personal Local SEO Blog

  7. Members who thanked JoyHawkins for this post:

    Eric Marshall (01-10-2017),James Watt (01-10-2017),JoshuaMackens (01-10-2017)

  8. #16
    Member Since
    Mar 2013
    Posts
    24
    Thanks
    7
    Thanked 5 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    This is all very helpful...thanks for all the feedback.

    What we're really trying to do is to get an accurate idea of what our potential clients are seeing when searching for our services in our area (and also how our local search clients are showing up in the local results).

    Most of the commercial and residential population in our city is in 59101 and 59102 and for some reason Google is placing our location, when searching from our office in 59102, rather than 59105. We're trying and testing some things here to see if it's a firewall or network issue, or something else.

    At any rate, we rank very well in the 3-pack if someone is searching outside of the city (web design billings mt) but it seems like once you're in the city, proximity as a signal increases drastically...that same search would yield very different results based on your actual location.

    Again...thanks for the help getting some clarity. I'll let you know if we're able to make any more sense of it.
    Eric Marshall
    zcreative.com

  9. #17
    JoyHawkins's Avatar
    JoyHawkins is offline Top Contributor & Featured Author
    Member Since
    Jul 2012
    Location
    Toronto, ON
    Posts
    1,372
    Thanks
    142
    Thanked 648 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    I personally would rely on Search Console data to give you an idea of how much you are showing for "web design" searches - either that or use a tool like Bright Local that can scan from different zip codes and eliminate personalized history from influencing the SERPs.
    Joy Hawkins
    1-866-430-0457 x 301
    Google My Business Top Contributor, Google MapMaker Regional Lead (USA)
    Personal Local SEO Blog

  10. Members who thanked JoyHawkins for this post:

    Eric Marshall (01-11-2017)

  11. #18
    Member Since
    Sep 2012
    Location
    Nashville, TN
    Posts
    891
    Thanks
    108
    Thanked 126 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    Quote Originally Posted by Eric Marshall View Post
    This is all very helpful...thanks for all the feedback.

    What we're really trying to do is to get an accurate idea of what our potential clients are seeing when searching for our services in our area (and also how our local search clients are showing up in the local results).

    Most of the commercial and residential population in our city is in 59101 and 59102 and for some reason Google is placing our location, when searching from our office in 59102, rather than 59105. We're trying and testing some things here to see if it's a firewall or network issue, or something else.

    At any rate, we rank very well in the 3-pack if someone is searching outside of the city (web design billings mt) but it seems like once you're in the city, proximity as a signal increases drastically...that same search would yield very different results based on your actual location.

    Again...thanks for the help getting some clarity. I'll let you know if we're able to make any more sense of it.
    Hey Eric,

    You're actually feeling the effects of the natural evolution of Local SEO. Rankings are a wonderful indicator of how you are performing as an SEO. However, as Google evolves, with personalization and location becoming bigger and bigger factors, we're heading into a time where accurately pinpointing how we look to searchers on Google Search is going to become next to impossible. In fact, I would argue that with Possum, it's already here.

    The best you can do is...do your best. Optimize the way you know you should and benchmark that against your ranking reports with your static location. This will show you how you are doing in a general sense so you can adjust and optimize more. And really, that's the best you can do.

    The only other option is to run 10 different location IP's in 10 different areas of your location to see how people in the north, south, east, west, etc. of your city are seeing you. But even then you probably will want to be more granular at some point and have 20-30 different IP locations in the city to really flesh that out. A) that's currently impossible from what I see and B) that's exhausting. Again, we're at a point where we just have to continue to optimize, benchmark, and optimize. That's about all you can do and about all any of us can do.

    Unfortunately, that's just the lay of the land moving forward. And it's not all doom and gloom. Optimizing for Local SEO isn't changing as much as our ability to benchmark. We just have to adjust.
    Tutelary Marketing, Owner
    Local Listing Ninja

  12. Members who thanked JoshuaMackens for this post:

    Eric Marshall (01-11-2017)

  13. #19
    Member Since
    Mar 2013
    Posts
    24
    Thanks
    7
    Thanked 5 Times

    Re: 3-pack ranking discrepancies in private vs normal browsing

    I agree Joshua. Thanks for adding your insight.
    JoshuaMackens likes this.
    Eric Marshall
    zcreative.com

Page 2 of 2 FirstFirst 12

Similar Threads

  1. Snack Pack Showing Letter Ranking A, B, C
    By Blake Denman in forum Google Maps
    Replies: 3
    Last Post: 05-12-2016, 06:53 AM
  2. Ranking #1 in the Local 7 Pack - Even Though Panda or Penguin Penalty?
    By Linda Buquet in forum Local SEO & Ranking
    Replies: 17
    Last Post: 02-28-2015, 10:22 AM
  3. Insider Pages listing ranking in the 6-pack
    By Amber Robinson in forum Ranking Puzzles
    Replies: 2
    Last Post: 07-18-2014, 08:21 AM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •