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Thread: MozCon Local 2017 - Post-event Content and Highlights

  1. #1
    Adam Potaznik is offline Member
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    Lightbulb MozCon Local 2017 - Post-event Content and Highlights

    Hi, as I live about 13,180 km from Seattle, I was unable to attend Mozcon Local.

    It doesn't seem like there are any videos available so I have been looking for content that is coming out after the show. If you find anything else please add it to this thread.

    Mozcon Local Keynote - Sneak Peek 2017 Local Search Ranking Factors Survey Results



    Mozcon Local Keynote - 2017 Local Search Ranking Factors Survey Results from Darren Shaw


    MOZCON Local – Public Notes on the Best Local SEO Conference Ever!

    https://www.jm-seo.org/2017/03/mozcon-local-public-notes-best-local-seo-conference-ever/




    Totally Excellent Tips for Righteous Local SEO by Greg Gifford, Director of Search and Social at DealerOn, Inc


    Totally Excellent Tips for Righteous Local SEO from Greg Gifford


    Beyond Keyword Research: Optimize for Relevancy with Proof Terms
    Learn how to make great content for your customers & Google in Paula Keller French's 2017 MozCon Local / LocalU presentation.




    Beyond Keyword Research: Optimize for Relevancy with Proof Terms from Search Influence

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    James Watt (03-03-2017),Linda Buquet (03-02-2017),Tim Sweeney (03-07-2017)

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    Linda Buquet is offline Community Leader - Google Local Specialist
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Thanks so much for starting this thread Adam! I was out yesterday with family medical issues so was unable to do any coverage - so this helps a lot.

    I saw a Tweet with Mike Blumenthal's deck, so will try to find that and share if I can.
    But if someone else finds it 1st, please post, as I need to leave again today.
    Is Our Content HELPFUL? Please pay the community back by sharing!

    LocalSearchForumLinda Buquet .:. Google Local Specialist

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    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon". ;-)

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    Linda Buquet's Avatar
    Linda Buquet is offline Community Leader - Google Local Specialist
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Don't have time to search more now, but all I found was a Twitter link to a download of the preso. https://t.co/MYm7YTdElE
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    Is Our Content HELPFUL? Please pay the community back by sharing!

    LocalSearchForumLinda Buquet .:. Google Local Specialist

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    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon". ;-)

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    Adam Potaznik is offline Member
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Four more "stuff!"

    MozCon Local 2017: What I Took From It

    By Justin Lewis is the CEO & Co-Founder of Business Optimizer

    https://medium.com/business-optimize...880#.9c0c5usa2




    This is from Local U which was attached to Mozcon Local:



    You have to register to gain access to resources:https://getstat.com/mozcon-local/

    Slide deck: “Implementing and measuring the local SEO funnel”

    STAT’s Director of Marketing Anita Bhatti shows you how to set up your local SEO funnel, uncover SERP opportunities, optimize your content for qualified traffic, and measure your success.


    Template: “SEO funnel framework”

    A Google Doc template for creating your searcher-intent-based customer personas, as well as a framework for getting started with the SEO funnel.

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    Linda Buquet's Avatar
    Linda Buquet is offline Community Leader - Google Local Specialist
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Here is a link to all the LocalU presentations. h/t Mary Bowling.
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    Is Our Content HELPFUL? Please pay the community back by sharing!

    LocalSearchForumLinda Buquet .:. Google Local Specialist

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    Don't Miss Important News & Tips! SUBSCRIBE to Daily Email Digest Here

    Are you a PRO? Join the "Local Search Pros" G+ Community!

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon". ;-)

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