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Thread: Do You Recognize These 3rd Party Tracking URLs?

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    cubanlilly is offline Member
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    Do You Recognize These 3rd Party Tracking URLs?

    I'm having an issue with the URLs being changed in my GMB account and not knowing where they are coming from:

    My client has decided to use some third party management tools to help manage his listings. I use tracked URLs that are specific to the website we manage for him and he would prefer those URLs be the standard for his locations. However, he must have some 3rd party pushing URLs to his locations because they change without GMB prompting for approval. He has said that his listings are not connected to any other accounts but it can't be true.



    You can see here that the top 3 URLs have been changed and the lower 3 are the correct URLs (screenshot is straight off my bulk edits spreadsheet). Here are the URLs:

    https://www.lockaway-storage.com/sel...-115171#Dp40rv https://www.lockaway-storage.com/sel...-140052#ern7W7 https://www.lockaway-storage.com/sel...um=GoogleLocal https://www.lockaway-storage.com/sel...um=GoogleLocal

    Do you all recognize these URLs from any 3rd Party managers you use? We really just need to figure out where he's got them connected and break that connection so our URLs can stop being overwritten.


    Thank you so much!


    1. Full business name: Lockaway Storage
    2. Current business address: there are many locations; here's one: 29620 Interstate 10 (West)
    Boerne, TX 78006-9108
    3. Current telephone number (830) 201-0956
    4. Google Maps URL (see above)
    5. Website (if applicable): https://www.lockaway-storage.com/

  2. #2
    Colan Nielsen's Avatar
    Colan Nielsen is offline Top Contributor - Local Search Pro
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    Thanks for sharing. The screenshot didn't work. Could you try again?

    Have you double checked to see if there are any other managers in the account that could be changing them?
    Colan Nielsen l GMB Top Contributor
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    Colan Nielsen's Avatar
    Colan Nielsen is offline Top Contributor - Local Search Pro
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    And those tracking URL's are generated in Google Analytics.
    Colan Nielsen l GMB Top Contributor
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    cubanlilly is offline Member
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    Thanks for the response!

    I set up the analytics tracking URLs but the ones that come through are different:

    Click image for larger version. 

Name:	Screen Shot 2017-02-16 at 2.07.12 PM.png 
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ID:	3522

    You can see, the top three are some of the ones that have been replaced. There are no other users and I know they were using MozLocal at some point- does Moz get added as a manager to the listing? The other third party managers I use don't add a user and our account still seems to be the only user on the listings.

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    Eric Rohrback's Avatar
    Eric Rohrback is offline Global Moderator
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    The UTM parameters are from Google's URL Builder tool to help track certain elements. Those are normal to use on various campaigns to track efforts. The hash elements may be part of the site framework. Since it's using an AJAX library in the build, it's possible that is the result of selecting or changing certain page elements. An example is that I was able to navigate to this URL after looking at reviews for a facility:

    HTML Code:
    https://www.lockaway-storage.com/self-storage/austin-tx-115171#facility_customer_reviews
    So maybe it's part tracking and part website?
    Linda Buquet likes this.

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    Re: Do You Recognize These 3rd Party Tracking URLs?

    Eric it is not from the site structure, I saw this type of tracking on other listings too, but have no idea where they came from.
    Searching for duplicate listings with Pleper : )

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    James Watt's Avatar
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    So just to be clear we're all on the same page:

    You're saying that this tracking code is mysteriously being added, and you want to know where it comes from:
    ?utm_source=Local&utm_campaign=Local&utm_medium=GoogleLocal

    Or are you asking about the #Dp40rv style URLs? The # markers are usually something you see along with an AJAX site, as Eric mentioned. I have no idea where those might be coming from if those are what's mysteriously appearing.

    If you're asking about the ?utm_source=Local&utm_campaign=Local&utm_medium=GoogleLocal code though, here's an article about how and why you'd use a URL like that in a GMB listing. There could be a management tool out there that would update a URL with the UTM tracking code, but it's far more likely someone else in the company has access, and is updating things manually. You should be using tracking for those URLs anyway, it gives you more control in Analytics, and there's really no reason not to.

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    BaggySEO is offline Member
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    Hi all,

    I'm also having this problem with our multi-location business as pictured below. No idea why this is happening. I'm having to manually go into GMB and remove these suffix anchors which seems to stop them coming back. We also use Moz Local.

    Name:  gmb.png
Views: 36
Size:  16.8 KB

    Many thanks,

    Jon.

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    cubanlilly (02-23-2017)

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    Eric Rohrback's Avatar
    Eric Rohrback is offline Global Moderator
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    Hmm... I wonder, is Moz is appending them? Which management tools are being used for both these cases? Maybe that could give us an idea what might be happening here. At least it could give us a direction to look.

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    cubanlilly (02-23-2017)

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    cubanlilly is offline Member
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    Re: Do You Recognize These 3rd Party Tracking URLs?

    Yes, I'm pretty sure it's Moz. My client also uses Moz although we don't have access to his Moz account, only the GMB account. I was GUESSING that the tracking was coming from Moz but my client insisted that his GMB accounts were no longer syncing with Moz so I was checking to see if I was mistaken or he was mistaken.

    I'm going to be asking for access to his MozLocal dashboard to look into it more: I work with Yext as well and they actually have an override field for their URLs so that I can customize tracking URLs to help us see which citations our leads are coming from (or at least, we're able to differentiate GMB from the other citation sources). I don't have enough experience with Moz to know if they have that capability or if their system pushes those tracked URLs. I'll keep working on this and check back in when I know/see more!

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