Recent content by Caroline S

  1. Caroline S

    Best Practices For Submitting Spam Edits On Google Maps?

    Hi everyone, I've been working on tackling some maps spam for clients in different regions of the USA. Most of the spam I'm finding consists of service area businesses whose addresses show they are working out of private homes or other business locations (grocery stores, funeral homes, etc.) or...
  2. Caroline S

    Am I safe including Google's logo in my website for review link purposes?

    I work at an SEO company with over 100 clients and we've been putting Google's logo on our "review us" pages to link to their Google listing for a very long time now. Only just recently did we come across this link about Google's permissions for logo usage. Permissions – Google It basically...
  3. Caroline S

    Service Areas and Physical Address

    @Mindquest, I think what @Colan Nielsen means, is that, if you list just your address without service area zip codes, then when someone views your listing in maps, your listing will come up with a pin at your exact address. When you create a listing without an address, then you get a "service...
  4. Caroline S

    Google Ads Impressions Have Plummeted Suddenly And I Can't Find The Cause

    Thanks, Tony! I actually found the root of the problem. Somehow all of my best performing campaigns had been switched to exclude all demographics below the top 20% of household income... Not sure how that got switched and they wouldn't let me reinclude those demographics so I created all new...
  5. Caroline S

    Google Ads Impressions Have Plummeted Suddenly And I Can't Find The Cause

    Thanks @Your_Cedric! I did do a check before this and I know that Local Service Ads aren't currently available in my area in my service type (It's a Chimney Sweep business so very niche). If it was, do you know how that would affect regular search ads? I have had automated bids work in other...
  6. Caroline S

    Service Areas and Physical Address

    It really depends on what type of business you have and what address you are using for your business. Generally speaking, if you are a "brick and mortar" business and you have customers/clients coming to you on a regular basis, then the service area won't be as important. If you are a company...
  7. Caroline S

    Google Ads Impressions Have Plummeted Suddenly And I Can't Find The Cause

    Up until recently, I had a Google Ads account that had been doing really well: $1500/month with a few campaigns going, averaging about 15 conversions/month (no call tracking). We run these ads seasonally so from last October till this past March, we had our campaigns paused. When we picked back...
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