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Thread: I don't get why this one ranks so high

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    JimFranco is offline Member
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    I don't get why this one ranks so high

    This is the website :nookandcrannymaid.com its on the number 1 spot for 3 pack on google and number 9 spot on organic for the term house cleaning Atlanta

    I dont see but maybe 3 backlinks.

    I could understand maybe for maps the citation factor but why Organic ?

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    Re: I dont get why this one ranks so high

    This is a curious case in that nothing really inventive or textbook exists on-site and when compared to the competition they don't really stand out ahead. However, a close look into the backlink profiles of the top 15 results will show that most of the other site's inbound anchors are either spammy or not keyword related. When you look at Nook and Cranny's backlink anchors they are clearly targeting this specific keyword, its permutations and their domain name. We have seen this sort of strategy quite a bit but if don excessively you are likely to shoot yourself in the foot. That's the major difference I found I am curious to read what the other TCs think.
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  3. #3
    JimFranco is offline Member
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    Re: I dont get why this one ranks so high

    they don't really have any backlinks is the curious part for me.

    Also the couple behind them are sort of the same high rank nothing to show for it.

    I would imagine the big maid companies should rank higher just because these companies are so badly optimize with no real seo profile.

    I really do not get it.

    The term is pretty competitive for cleaning companies too. Its for Atlanta so I dont know .

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    Re: I dont get why this one ranks so high

    We haven't had a "Why Ranks High" game for awhile now, so I just Tweeted this one out.

    Thanks for posting Jim. I'll try to look later on and see if I can spot anything.

    But often when someone ranks high without the usual ranking factors, it's because they are a very mature business, have been around a long time, and are popular in ways that Google can see, that can't be measured by links or citations.
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    Re: I dont get why this one ranks so high

    What tool are you using to find backlinks, Jim?
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    Re: I dont get why this one ranks so high

    Pretty stumped myself.

    Their maps ranking makes sense. It syncs with their organic ranking. The people ranking ahead of them organically are not located in Atlanta and won't show up in the maps.

    Now their organic ranking on the other hand, doesn't make a lot of sense. They are ranking organically very high above people that, frankly speaking, they shouldn't based on back link data from Majestic.

    Also, their ranking is pretty well balanced. They rank well for "House Cleaning", "Maid Service", "Home Cleaning", & just "maid" which was impressive. That means it's not just a one query fluke. They genuinely rank well.

    So, either they are hiding all of their backlinks (possible) or something strange is going on.

    I don't think they're hiding their backlinks because that's an upper tier black hat'ish move. Their on-site SEO is below par so it makes me think if they don't know how to do upper tier on-page SEO, they won't know how to do upper-tier off-page SEO. Unless that's just what they want you think! Dun dun dun...but highly unlikely still. No schema on the page, no map, doesn't seem likely.

    They could be getting some brand mentions in the area which wouldn't show up on Majestic obviously but you would think a few links would accompany those for us to track down, but no dice.

    Maybe there's just one link that is really just boosting them to the top that we don't know about. But that also seems unlikely.

    There's no redirect from another website that has a ton of authority, their website has been around since 2008 but they're outranking websites that have been around longer than they have. I saw one from 2003. So that can't be it.

    I just genuinely have no idea.

    I'm throwing in the towel for now.

    Anyone else?
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  9. #7
    JimFranco is offline Member
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    Re: I dont get why this one ranks so high

    Quote Originally Posted by mborgelt View Post
    What tool are you using to find backlinks, Jim?
    I used ahref , moz and semrush

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  12. #9
    JimFranco is offline Member
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    Re: I dont get why this one ranks so high

    thats like 4 links

  13. #10
    JimFranco is offline Member
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    Re: I dont get why this one ranks so high

    Do you all think maybe they are buying domains and 301 redirects to the site ?

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