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Thread: Local SEO Ranking Game - Why Ranks High?

  1. #21
    Linda Buquet's Avatar
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    Re: Local SEO Ranking Game - Why Ranks High?

    Looks like Dr. Stewart only ranks in organic and not in blended, possibly due to having a 2nd listing with a totally different practice name. Duplicate confusion is usually one of main reasons listing get disconnected. But he's also way far from the city.
    Dupes: (831) 462-3550 - Google Maps
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    Linda Buquet's Avatar
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    Re: Local SEO Ranking Game - Why Ranks High?

    Quote Originally Posted by katandmouse View Post
    Ah, interesting. I just found a 2nd Google Plus page for Dr. Sawyer here Sawyer Chiropractic Group - About - Google+ Same address, different phone numbers but the phone number on this one matches the website, the other that is linked to his site in the blended results, doesn't. I found it at the bottom of the position A Google Plus page where google says, "Similar places."

    Google doesn't appear to be linking it with the website, or is it?
    I wonder if it's because BOTH numbers are on the listing in MapMaker so G is matching it up from that? Sawyer - Map Maker
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  3. #23
    katandmouse is offline Member
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    Re: Local SEO Ranking Game - Why Ranks High?

    Yes, Linda, Dr. Katie is my client. Working to get her back after a previous SEO consultant did something wrong and she disappeared from the first page. Very small budget client makes it a bit challenging, but her business has increased 17 fold since I got involved along with someone doing social media for her. Hard to believe I know, but the "17 fold" claim came from Katie herself and she insists it's true. If there are any doubters out there, see how effective SEO and Social Media can be?

    But the competitive player I am, I can't stand to see Doc Sawyer where he is when he's not doing the work Katie is. Nor does he have her amazing reviews. Love to get some tips from the peanut gallery here on how to get her out of the hole and up at the top where she deserves to be. I'll try out suggestions. Some time ago, I had the title you see "Santa Cruz chiropractor, Dr. Katie Griffin" but it didn't help so I switched it because I thought it read better, but I'll switch it back.

    I'm wondering if Katie has a negative ding on her site, maybe from before.

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    Re: Local SEO Ranking Game - Why Ranks High?

    I would remove keywords from the title. It doesn't show for me TinyGrab - Simple. Screenshot. Sharing. in SERP and it's a but stuffed with keywords. It's the same for docsawyer but we would like to be better than them

    Get some more opinions for your profile. TinyGrab - Simple. Screenshot. Sharing.. Maybe some discount for a visit with printed opinion would encourage people to review Dr. Katie?

  5. #25
    Linda Buquet's Avatar
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    Re: Local SEO Ranking Game - Why Ranks High?

    Quote Originally Posted by JacekWieczorek View Post
    I would remove keywords from the title. It doesn't show for me TinyGrab - Simple. Screenshot. Sharing. in SERP and it's a but stuffed with keywords. It's the same for docsawyer but we would like to be better than them
    No Jacek, her keyword length is not what's causing her title not to show in SERPS. I blogged about this a couple months ago. Google has been overwriting all title tags in blended except the A spot. The rest she tries to change to business name. (Sometimes gets it wrong) Only the A spot gets their title tag. Do a bunch of searches and you'll see it's not Katie, it's everyone.

    But I do think Katie's title tag could be improved a lot.
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  6. #26
    Linda Buquet's Avatar
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    Re: Local SEO Ranking Game - Why Ranks High?

    OK here's a good one for you guys.

    San Diego Dentist
    Rank B

    site: riovistafamilydentistry.com
    G+ Local: Rio Vista Family Dentistry - About - Google+
    Location: Far from city center

    This is a very benign under-optimized Dental site. There is NO reason I can see it should rank on page 1 much less in the #2 spot - in a market as competitive as San Diego is.

    Does not even have "San Diego Dentist" in h1, or in content and basically does not have much content or marketing or anything going for it. (Very few backlinks compared to competitors, so it's not that either.)

    G+ Page claimed but not optimized. No categories, description or images.

    "San Diego Dentist" is in title tag. But here's the kicker. Check out the source code on that web site. There are 4 Heads and 4 Duplicated Title Tags. So are they ranking due to having MULTIPLE title tags with "San Diego Dentist" in them???

    Is that why Google likes this site so much?


    Does not look to me like someone even did quad heads and title tags to try to game Google, just looks like someone didn't know what they were doing and made a mistake??? But I cannot see any other reason that would account for this little site's high ranking. (I admit not having time to do deep research, but I'm not seeing any strong ranking signals anywhere.)

    What do you guys think???
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    Re: Local SEO Ranking Game - Why Ranks High?

    Quote Originally Posted by Linda Buquet View Post
    No Jacek, her keyword length is not what's causing her title not to show in SERPS. I blogged about this a couple months ago. Google has been overwriting all title tags in blended except the A spot. The rest she tries to change to business name. (Sometimes gets it wrong) Only the A spot gets their title tag. Do a bunch of searches and you'll see it's not Katie, it's everyone.

    But I do think Katie's title tag could be improved a lot.
    I think it's my English . I was thinking about keywords in title in Google Plus TinyGrab - Simple. Screenshot. Sharing.

    AFAIK it's better to not have these in business name.

    I had a problem with business name that was exact as a domain. It was "tvprzemyslowa.pl" (translates to CCTV) and we couldn't get it to google places just because Google didn't allow to put domain names in business names.

    ---------- Post Merged at 09:48 AM ---------- Previous Post was at 09:34 AM ----------

    That's strange. 4 title tag keywords rich could be a factor. I checked again for their number and they have many citations . And again "NAP consistency" would be NAP - maybe Name isn't necessary?

  8. #28
    Linda Buquet's Avatar
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    Re: Local SEO Ranking Game - Why Ranks High?

    Quote Originally Posted by JacekWieczorek View Post
    I think it's my English . I was thinking about keywords in title in Google Plus AFAIK it's better to not have these in business name.
    Oh YA sorry I read that wrong. I usually pick up on KW + City added to Place pages because it's a huge violation - but totally missed it on that listing. So good catch.

    However I wonder if G let's her get away with it because she has so many citations for the version of the name that's used on the Place page. "Dr. Katie Griffin - Santa Cruz Chiropractor" "(831) 458-1940" 7600 matches in Google.

    Guidelines say "Represent your business exactly as it appears in the offline world." So it seems like she has pretty consistently used that name if she has that many matches.

    BUT I agree with you, I would not have listed her that way.
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  9. #29
    katandmouse is offline Member
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    Re: Local SEO Ranking Game - Why Ranks High?

    You're leaving me hanging, Linda.
    How would you improve it?

    ---------- Post Merged at 12:14 AM ---------- Previous Post was at 12:03 AM ----------

    That is a good one. Don't you hate when this happens?

    I agree. Someone made a mess of the code but clearly not intentional. I can't see how that would make a difference. If I were writing Google's algorithm I'd write the title and value and then if it occurred again, I'd just write over it.

    Well, they do have their office on San Diego street in San Diego. Maybe that's it.

  10. #30
    katandmouse is offline Member
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    Re: Local SEO Ranking Game - Why Ranks High?

    She's pretty consistent with that name everywhere but Facebook. That would be a red flag for me if I were Google because that's one of the places where she is most visible. If it's not her legit name, then why isn't it there, Google might wonder.

    I think you're right, Linda, in saying Google overlooks the keyword+location in her title because of the consistency across the board.

    Maybe I should have her change it in Facebook so it's consistent there as well. She can still do that until she gets 200 fans.

    Take a look at a query on Santa Cruz chiropractor now and you'll see Doc Eymann in D and note that google is printing the title tag from his site, not his business name and not the title in google plus. This contradicts your earlier findings! And now we have the fun of figuring out why. Is it his reviews? Maybe that many entitle him to privileges?

    I've been trying to get Katie to get more Google reviews but the social media person involved just doesn't want to ask for them. Feels it's wrong to ask. I created a QR code flyer to put on their desk, but I'm not sure if they are using it.

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