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  1. John Vuong

    What is the lifetime value of a customer in Local SEO?

    Thanks for responding Phil and Joshua. I totally agree that customers who see true ROI will stay with an SEO consultant/agency for the lifetime/course of business life. I've had a few instances that companies would hop from one agency to another without giving much time for them to do what...
  2. John Vuong

    Which software do you use for monthly reporting to clients for your agency?

    Thank you for providing some great insight on how my agency can improve in terms of transparency and insights for clients. We currently do monthly checkups on each client via phone and also monthly newsletters and ranking reports. We have looked into real time reporting however I'm not sure...
  3. John Vuong

    What is the lifetime value of a customer in Local SEO?

    I have always wondered how long Local SEO customers stay with an agency if they are doing ongoing work for them. And, which type of client have you found to be the stickiest for your agency? Referral (from existing client), New lead (found you online/event), Disgruntled (not happy with...
  4. John Vuong

    What ongoing Local search actions can be done

    It all depends on how often you will be posting Events on the page and updating it. If it is a blog where you will be posting regularly sure. You can have sub headings on the events tab for Local events, industry events, etc. If it is for an internal company blog, then navigation isn't as...
  5. John Vuong

    Which software do you use for monthly reporting to clients for your agency?

    Currently we use a mixture of Bright Local and SEMRush for reporting to clients. I would like to ask if there are other tools other agencies are using. Pros/cons to them? Ease of integration to GA? Anyone using MOZ or SEO Powersuites?
  6. John Vuong

    What ongoing Local search actions can be done

    I would also like to add: - optimize your website page speed - link detox (health check on a quarterly basis) - A/B test onpage tags for optimal results In terms of content, look for local relevant content that will apply to your company. Industry information or updates, association updates...
  7. John Vuong

    Flat Fee vs Cost Per Lead

    As a digital agency you want to build relationships with clients and therefore you don't want to just become a lead generator for them. Invoicing becomes very difficult to project/forecast, difficult to scale, how do you know the average per lead (based on average sale or average lifetime value...
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