Yeah I see this kind of spam all the time. It's a good strategy when done right.
Trick is to keep all your sales copy and design above the fold, but below the fold you can talk about driving directions there, local land marks, near by businesses. Local facts. History of the business there...
I'd mentioned this in another thread, but it kinda looks like a local knowledge graph. I could see them using the google knowledge graph in local.... would make sense.
I wish they'd like you select your main image instead of it being the first one that shows up. Has anyone determined which...
I saw this last week and few times this week. It doesn't seem to be on all listings. It looks a like Google's knowledge graph. Could they be building a local knowledge graph....?
Official Google Blog: Introducing the Knowledge Graph: things, not strings
Knowledge ? Inside Search ? Google
Do you think this could end up in local search? This type of "knowledge graphs" an "toursit" graphs. It says it pulls info from 'frequently mentions on the web' - think that is searches that relate to that city. must be slash GEO address. hmmm interesting to see this.
this will be...