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  1. #1
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    Website design Is Wordpress or HTML Static site best for Local SEO

    Ok, so I could not find the help / website design section if there is one, so I hope I am not stepping on any toes.

    So my questions:

    I am looking to create the whole package. Good Backlink Profile, Domain Authority, and site optimization.

    So a part of this package is what to use as a base for a successful website?

    I have read that Google loves wordpress, mainly due to new content - Usually, but not always the case.

    But maybe the theory actually is that is does not matter what you use, just as long as you use it properly. Like properly formatted title tags, H tags, and keyword usage.

    So just curious what you have had success with as a platform? If you do say that you like wordpress, could you please recommend a theme? Or maybe you like using a framework? Like Genesis, thesis, or???

    I worry about page speed, and just trying to make sure I am following the majority of people. Ok call me a sheep, but I want to stay close to the flock.

    Chris

  2. #2
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    14567 Big Basin Way, Ste. C1, Saratoga, CA, 408-647-2327
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    I crossed over to Wordpress a few years ago and haven't looked back. I love it. Cuts my development work in half which frees me up to spend time of more important things such as SEO. It also make SEO easier. I'm working on a php site (non CMS) now and hate it. I'm spoiled.

    As for a theme, I demand flexibility. For SEO and conversion optimization I need to be able to put whatever widgets I want on whichever page I want. I started with Rockettheme because they were the only ones that had that kind of flexibility. Since then I've also starting using Yoothemes. They're pretty good with lots of flexibility. Just make sure you get one that is built on Twitter Bootstrap.
    Kathy Long, Conversion Specialist, SEO, and Web Developer at Kat & Mouse Co.
    Follow me on Twitter | Circle me in G+ | Let's chat in Facebook

  3. #3
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    Quote Originally Posted by katandmouse View Post
    I crossed over to Wordpress a few years ago and haven't looked back. I love it. Cuts my development work in half which frees me up to spend time of more important things such as SEO. It also make SEO easier. I'm working on a php site (non CMS) now and hate it. I'm spoiled.

    As for a theme, I demand flexibility. For SEO and conversion optimization I need to be able to put whatever widgets I want on whichever page I want. I started with Rockettheme because they were the only ones that had that kind of flexibility. Since then I've also starting using Yoothemes. They're pretty good with lots of flexibility. Just make sure you get one that is built on Twitter Bootstrap.

    Thanks for the help. I am using wordpress now, but really confused on finding a good theme. I bought avada from theme forest and it works ok. I like the feel, and I'm ok with short codes, but it's very heavy for me. Without a cache plugin in place, it loaded like 7 seconds. I cut off 5 seconds using a plugin.

    But what would be nice is a theme that loaded fast but what made for a non developer like me.

    Thanks again for the help

    Chris

  4. #4
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    Hi Chris, am not a developer (by any means!) but am ok with WP. Look for a good framework - this handles the core functionality, such as Genesis or Woothemes (there's more than these of course) and then add a neat theme to handle the layout/cool bits. (again, there's a million of these)
    Yoast (he of the best SEO plugin) has just launched some themes based on Genesis. Might be worth looking at his site. (no affiliation at all, just passing on info)

    gl

  5. #5
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    UDesign theme by Themeforest can be customized pretty easily.
    Free Local Checklist
    51Blocks - "White Label" Google Places & Website Development/Hosting - Will Pay Good $$ for Wordpress website hosting referrals
    Wordpress Site Speed Problems? Site speed optimization is part of our hosting - 90's on Google PageSpeed Insights

  6. #6
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    Google doesn't love Wordpress in and of itself, they love properly structured websites.

    Wordpress, out of the box, creates a great foundational structure and by adding a few extra plugins, you can fine tune that even more. Other site formats can also accomplish this, but in my experience there is more work involved to get them in great shape.

    Also, Wordpress doesn't make new content. You have to add new content, and that can be added to any site in any format. Wordpress just make managing the content easier. (Which is why it is called a Content Management System)

    I personally love Wordpress and find it way easier to deal with than any other platform. I have been using Wordpress almost exclusively for 9 years now.

    It is true that you need a good theme to work with. we personally code our own themes from scratch, but we are lucky to have a great coder on staff. In the past I have had really good luck with StudioPress (Genesis) and iThemes (Builder) and still use those on occasions.

    If you do use Wordpress and are worried about page load speed, avoid hosting with Godaddy, as their database functionality is not properly optimized (I could go into greater detail, but just trust me on this for now). If you use a clean theme and limit the use of bloated plugins on a good host, page speed shouldn't be an issue.

    Hope that helps,

    Greg

  7. #7
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    I actually have that theme too. But really lost on if for local seo if speed is more important than the theme? I know you have to be able keep visitors on the site, just not sure if speed kills seo

  8. #8
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    Thank you Greg wonderful insight

    In your experience was using hooks like what I think Studiopress uses, hard to learn?

    I am used to using short codes that I just copy and paste where I want the codes.

    But I worry about the hooks.

    I guess in the end I want to think of local seo like a race. I want the best car (seo platform) to compete.

  9. #9
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    Google loves fast loading websites. A good WordPress framework can adhere to this but a static HTML site will always load quicker than WordPress.

    However, static sites are harder to maintain for the average user.

    In my opinion, the only considerations here are speed, ease of use, and look of course.

    For the average user, WP probably is best. If you can code, maybe a static HTML site is your best best.
    Tutelary Marketing, Owner
    Local Listing Ninja - Business Listing Service

  10. #10
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    Re: Website design Is Wordpress or HTML Static site best for Local SEO

    Chris,

    You might take a look at this theme by Don Campbell: WordPress for Business Websites - The SmallBiz Wordpress Theme - A Complete Web Presence for Your Business

    Don knows local search.

    bill
    Trying to get stuff done for clients.
    Find me on Google+.

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