GradeUs banner  below header new
Thanks Thanks:  0
Likes Likes:  0
Page 1 of 2 12 LastLast
Results 1 to 10 of 20
  1. #1
    Member Since
    Jan 2014
    Location
    Florida
    Posts
    21
    Thanks (Received)
    0
    Likes (Received)
    0

    Citations helped raise my Google+ Listing

    Hi All,
    Can someone point me in the right direction? I am looking for a case study that proves citations/links actually move the rankings on Google. I am not trying to start a debate over the value, just looking for some empirical data.

    Thanks.

  2. Local Marketing Summit banner in thread
  3. #2
    Member Since
    Jul 2012
    Location
    North Attleboro, MA
    Posts
    1,071
    Thanks (Received)
    4
    Likes (Received)
    8

    Re: Citations helped raise my Google+ Listing

    @Adamk

    Good question. But I don't know of any case-studies other than those of my clients.

    Why don't I do a citations case-study on my clients? Well, sometimes I'm under NDA. The bigger reason is we do lots work beyond citations, so we're not looking at citations-related factors in isolation, so a case-study wouldn't say much. Also, it's usually not the case that you can see much or any gain in rankings from just citations. They're an important part of your efforts, but still just a part.

    I've seen work on citations help enough businesses that I'm comfortable putting time, money, and reputation behind them. I vote with my feet, as they say.

  4. #3
    Member Since
    Jul 2012
    Location
    Toronto, Ontario
    Posts
    2,721
    Thanks (Received)
    32
    Likes (Received)
    48

    Re: Citations helped raise my Google+ Listing

    Thanks Phil!

    Adam I moved this thread to the Citations section of the forum in the hopes that it can get some more eyeballs on it.
    Colan Nielsen l GMB Top Contributor
    Vice President, Local Search at Sterling Sky
    Connect on Google + and Twitter

  5. #4
    Member Since
    Aug 2013
    Location
    San Diego
    Posts
    85
    Thanks (Received)
    0
    Likes (Received)
    0

    Re: Citations helped raise my Google+ Listing

    I've worked on a business who was on mid 3rd page and did citations only and noticed they bumped up to the top of the 2nd page. Nothing had been done on that business for 7 months prior. I wasn't expecting to see anything happen though, pretty interesting though.

    I know there a ton of other factors that could have played a part in that, personally I think it all depends on if they have their act together in other areas when you start.
    Louis Nava :: Google Maps Street View | San Diego 360 Tours |
    Increase Visibility and Trust with Google Maps Street View for Business

  6. #5
    Member Since
    Jul 2013
    Posts
    89
    Thanks (Received)
    0
    Likes (Received)
    0

    Re: Citations helped raise my Google+ Listing

    do your own case study. It should be fairly simple. Pick a few local markets and use one of the citation tracker tools available. Pick the top 5 business's and do citation tracker reports including correct nap search and incorrect nap. You will see a definitive placement advantage with business's that have consistent citations that are higher value.

  7. #6
    Member Since
    Sep 2012
    Location
    Nashville, TN
    Posts
    1,134
    Thanks (Received)
    24
    Likes (Received)
    31

    Re: Citations helped raise my Google+ Listing

    Citations theoretically shouldn't help you move from page 5 to page 4 or page 3 to page 2. Unless you are watching the now defunct Google+ Local search engine.

    Citations are supposed to help with Google+ Local rankings and if you notice, there are no G+L rankings anywhere past the 1st page.

    So, citations will only help you move to the G+L pack, not move up in the web results.

    You will be able to track the progress if you have something like Places Scout though. It still taps into the defunct G+L search engine.
    Tutelary Marketing, Owner
    Local Listing Ninja - Business Listing Service
    Local Listing Ninja Reviews - Check Out Our 100+ 5 Star Reviews!

  8. #7
    Member Since
    Jan 2014
    Location
    Florida
    Posts
    21
    Thanks (Received)
    0
    Likes (Received)
    0

    Re: Citations helped raise my Google+ Listing

    Hi,
    That's a good idea, we have done a few. I am starting to think that citation building for LOCAL SEARCH is more an opportunity to have ongoing billings for an agency as opposed to real value.
    I am sure to get a bunch of heat on this. But I cant show any Google Rank value for LOCAL SEARCH, by updating secondary and tertiary sources.
    It seems like the days when companies would build links on the top 200 search engines. Can anyone agree that investing in 100 local directories has any value?
    I am sure Manta, BOTW, citymaps, ABlocal, Mapquest have value. Not for helping your LOCAL SEO rank on Google.

  9. #8
    Member Since
    Dec 2013
    Location
    USA
    Posts
    48
    Thanks (Received)
    0
    Likes (Received)
    0

    Re: Citations helped raise my Google+ Listing

    @OP, I did a case study about a year or two ago on the effects of citations. See the bottom of this post for the update: Testing the Ranking Effects of Citations on Local Business Websites | Marketer's Center Blog

    Quote Originally Posted by JoshuaMackens View Post
    So, citations will only help you move to the G+L pack, not move up in the web results.
    This is a common misconception, a lot of people forget that citations 95% of the time accompany a backlink as well which would help your organic rankings.
    Marketer's Center: Reseller Services for Local SEO Consultants. Soon to have 3 different types of citation services.

  10. #9
    Member Since
    Sep 2012
    Location
    Nashville, TN
    Posts
    1,134
    Thanks (Received)
    24
    Likes (Received)
    31

    Re: Citations helped raise my Google+ Listing

    Quote Originally Posted by Andrew Scherer View Post
    @OP, I did a case study about a year or two ago on the effects of citations. See the bottom of this post for the update: Testing the Ranking Effects of Citations on Local Business Websites | Marketer's Center Blog

    This is a common misconception, a lot of people forget that citations 95% of the time accompany a backlink as well which would help your organic rankings.
    It is my opinion that these links matter amount for little to nothing.

    Go through Google's webmaster tools. The amount of links coming from local search directories are few and far between. Less than 10 for my clients which are on Acxiom, Localeze, & InfoGroup as well as having many manual citations built out for them.

    The links from local search directories are the definition of low quality links. Easy to get, low value, and in most cases, duplicate content and ad ridden. It is not a far stretch to imagine Google ignores them.
    Tutelary Marketing, Owner
    Local Listing Ninja - Business Listing Service
    Local Listing Ninja Reviews - Check Out Our 100+ 5 Star Reviews!

  11. #10
    Member Since
    Jul 2012
    Location
    North Attleboro, MA
    Posts
    1,071
    Thanks (Received)
    4
    Likes (Received)
    8

    Re: Citations helped raise my Google+ Listing

    Quote Originally Posted by Andrew Scherer View Post
    @OP, I did a case study about a year or two ago on the effects of citations. See the bottom of this post for the update: Testing the Ranking Effects of Citations on Local Business Websites | Marketer's Center Blog

    This is a common misconception, a lot of people forget that citations 95% of the time accompany a backlink as well which would help your organic rankings.
    @Andrew Scherer

    Actually, that's the misconception. Most of the links are nofollowed. Joshua is right. The link component of citations doesn't help much, or at all. (Although it can hurt you: if you've got different URLs in your listings, that can create duplicates.)

Similar Threads

  1. Citations For Google Plus when its a Home Address
    By bluehabit in forum Local Business Citations
    Replies: 1
    Last Post: 05-09-2013, 08:46 AM
  2. Does Google Devalue Citations
    By prota in forum Local Business Citations
    Replies: 9
    Last Post: 05-01-2013, 04:39 PM
  3. Infographic - How Long before Citations Hit Google?
    By Linda Buquet in forum Local Search
    Replies: 4
    Last Post: 09-26-2012, 02:04 PM
  4. Replies: 2
    Last Post: 07-24-2012, 06:13 PM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
GradeUs above footer new