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  1. #1
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    Google Now is apparently showing menus in search?!

    Hi everyone,

    I ran this search while logged into my personal (i.e. fully personalized!) Gmail account, and I was surprised (to say the least) when this Google Now result popped up:

    Name:  Screen Shot 2015-01-22 at 12.12.07 PM.jpg
Views: 113
Size:  73.0 KB

    Have any of you seen stuff like this before? Is it just menus? I know I see it for movies, too:

    Name:  Screen Shot 2015-01-22 at 12.14.55 PM.jpg
Views: 115
Size:  122.2 KB

    PS: How much do I dislike that the product (Google Now) looks like a part of speech in title case? I feel like it's so easy to conflate statements like, "Google now is using weighted statistical variance in search algorithms," and, "Google Now uses weighted statistical variance in search algorithms," and if the statements were in title case, you wouldn't know what the headline meant!
    I'm a Yext employee with the Certified Partner Team.
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  2. #2
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    Re: Google Now is apparently showing menus in search?!

    Hey Aarthi,

    Pretty sure that menu is coming from Locu. And I think it's a monetization play just like hotel bookings is.

    But any way you cut it, Google is starting to show the consumer more of what they are looking for right in search, which cuts down on the need to click through to the website to get the information.
    Linda Buquet .:. Forum Founder, Google Local Specialist

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    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".
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  3. #3
    Member Since
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    Re: Google Now is apparently showing menus in search?!

    That's definitely what I've been noticing as a consumer. And, it's been getting a ton of press coverage, as well. I'd bet good money that the big talk at SMX this year will be about monetizing Google Now snippets, since they don't require clickthru.
    I'm a Yext employee with the Certified Partner Team.
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