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  1. #1
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    Google Showing Logos in Local Pack SERPs

    Don't think anyone has posted on this so far. SEL posted this article today about Google showing logos in local SERPs for the "hamburger" or "snack pack". I think this is great for businesses with robust GMB pages but in SERPs that have businesses with weak GMB profiles I don't think the UX is up to Google's usual snuff. Here's the article:

    Google Local Pack Displaying Logos In Web Search Results

    What do you all think?
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  2. #2
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    Re: Google Showing Logos in Local Pack SERPs

    Thanks for sharing Michael!

    But I'm confused and posted this over there too...

    They act like this is breaking news. But isn't this the update we got several months ago? I know Mike and LocalU had posts about it back in Nov or Dec. I think SEland did too??? Or is there some subtle update that's different than that I missed in their article? Because the logos were showing when this update hit last year.
    Linda Buquet .:. Forum Founder, Google Local Specialist

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  3. #3
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    Re: Google Showing Logos in Local Pack SERPs

    I think what they are getting at is that the SERP now has one dedicated photo for the SERP. We have a client whose SERP shows like this and it was always a random photo but now they are using whatever photo you set as your logo image in GMB.
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  4. #4
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    Re: Google Showing Logos in Local Pack SERPs

    Ahhh, that's the nuance! Thanks I thought I was missing something.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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