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  1. #1
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    Duplicate Content on Site, G+ Description & Citations?

    Hi,

    Is it safe to use the description from the website in the blurb on citations and on Google Plus? If it isn't do you guys write a new description for each citation?

    I haven't split tested it but my main concern is duplicate content.

    Thanks
    Last edited by Linda Buquet; 03-30-2015 at 07:07 AM. Reason: Expanded title to be more descriptiive. Was just "Duplicate Content"

  2. #2
    Member Since
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    re: Duplicate Content on Site, G+ Description & Citations?

    I wouldn't use the same content from your website. What I do with citations is write a unique description for local listings that's separate from what's in the "About Us" section of the website (or any other part of the site). It's also worth while to create a different local listing description from a conversion rate stand point. That should really be your "elevator pitch" to a prospective new customer, so it should really speak volumes about what the business can do to solve their need. That message is usually spread out over the entire website, so you need to find a creative way to consolidate it down into one paragraph.

    Hope that helps.
    My rarely updated website (I should fix that) - https://www.ericrohrback.com
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  3. #3
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    re: Duplicate Content on Site, G+ Description & Citations?

    I have never used the same description as what is on my website but I do use the same description for almost every citation and I haven't had any problems from that.

  4. #4
    Member Since
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    Re: Duplicate Content on Site, G+ Description & Citations?

    I agree with the guys. To be on the safe side I would not just copy site content to the G+ L description. I'm not sure it would be a problem, I just would not do it. Then I'd create a slightly different version of that for citations. And if it was me personally I'd have about 3 different versions so they weren't all the same.

    Again not sure it matters and there is no such things as a duplicate content penalty BUT if Google just ignores or discounts dupe content, I want my citations to count, so I'd just change it up every so often.
    Linda Buquet .:. Forum Founder, Google Local Specialist

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  5. #5
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    Re: Duplicate Content on Site, G+ Description & Citations?

    I too, use different descriptions for the website and citations or 3rd party sites. I usually use the same description for the 3rd party sites though. I'll ask the client for a 500 word description and truncate it where necessary. I explain that this will be used for business listings and other 3rd party sites.

    I have not seen any issues sharing the same description across 3rd party websites.

  6. #6
    Member Since
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    Re: Duplicate Content on Site, G+ Description & Citations?

    Great insight! This is another thread that I reference when this subject comes up - http://www.localsearchforum.com/goog...e-content.html
    Colan Nielsen l GMB Top Contributor
    Vice President, Local Search at Sterling Sky
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  7. #7
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    Re: Duplicate Content on Site, G+ Description & Citations?

    Oh good, thanks for sharing that Colan!

    Good to know someone knows the content here as well as I do...
    BUT remembers it when I forget to mention!
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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