Is Mobile Search More Than Just Being Mobile "Friendly"?
by Trond Lyngbø, Search Engine Land
April 9, 2015

Without a mobile-friendly website, people searching for your products and services on smartphones and other mobile devices won’t find you as easily on Google. Customers decide what to buy, when, and from where — right on their smartphones!

Business owners cannot afford to ignore or avoid this trend. So how can you prepare for mobile search?

Following are the most frequently asked questions I get about mobile search. This isn’t a step-by-step guide to mobile SEO, but hopefully it should cover some of the more pressing issues faced by business owners in adapting to the shift to mobile.