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  1. #1
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    The JSON-LD Markup Guide To Local Business Schema

    Great post by Whitespark - shared by Phil Rozek on microdata vs Json-LD. This is a must read!

    The JSON-LD Markup Guide To Local Business Schema | Whitespark

    Let me know your thoughts? Which do you prefer?
    [FONT=Century Gothic][COLOR="#000080"]Susan M. Staupe
    Digital Marketing Manager at Creative Graphics
    Secretary/Treasurer Director at MnSearch.org
    @smstaupe

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    Re: The JSON-LD Markup Guide To Local Business Schema

    Thanks for sharing Susan.

    This is a great guide by by Gene Maryushenko and well worth a read!
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

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    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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    Re: The JSON-LD Markup Guide To Local Business Schema

    What is the best way to enter this information into a site? Manually? Are there any tools out there to help you structure the data and populate the info then copy and paste to the website?

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    Re: The JSON-LD Markup Guide To Local Business Schema

    Susan and Linda, thanks for sharing!

    @Laustin1878 - you can use the basic example provided in the post. Customize it with your business information and copy + paste it into your website. If you use Wordpress, you can edit page HTML directly and paste it there.

    Be sure that you're only marking up the elements that are visible on that page though, it's against Google's guidelines to mark up elements that are not visible.

    There is no tool that I know of to generate this for you yet, however that would be the next logical step, right? If I can get a developer on this, perhaps we'll make the tool! No promises though

    Best of luck to ya.

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    Re: The JSON-LD Markup Guide To Local Business Schema

    Thanks for sharing! Schema isn't always an option for local clients but is very necessary in our eyes. Great way to show bots what they need to know without putting undesired info on sites or negatively affecting UX.
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