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  1. #1
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    Closed Location Listing Appears for Branded Queries

    Happy Friday. I hope this is the right forum.

    My client's listing for an old, closed location appears for branded queries: 1) outside of their metro area (St Louis) 2) without geomodifiers.

    https://goo.gl/0THO2l


    Is there anything I can about this?

    Their current/main office: https://plus.google.com/+Stllawhelp/about
    Closed listing: https://plus.google.com/111524441881837815908/about

    Any advice is appreciated, please and thank-you.

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  3. #2
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    Re: Closed Location Listing Appears for Branded Queries

    Andre it's a big problem AND a growing problem. Search the Google forum for closed and you'll see numerous complaints every day.

    See this post too: Relocated label still exist?

    So there are 2 big problems.

    1) There used to be a label that said "Relocated or Closed" instead of "Permanently Closed" if you just moved. Now we are back to only having the "Permanently Closed" label which can be really detrimental to businesses that are OPEN and simply moved.

    2) In the past once a listing was Closed it was not very discoverable. Now these listings are showing up more and often for a brand search show up INSTEAD OF the new valid location.

    It's a huge problem! Google is aware. Not sure they are planning to do anything. We have tried many times. They say things are working as intended.

    So unfortunately I don't know what you can do. It's up to Google to change this.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  4. #3
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    Re: Closed Location Listing Appears for Branded Queries

    Thank you, Linda! In this case, the client didn't even move. They just closed their second office! Shouldn't the primary office rank over a secondary office anyway?

    I'm doing a citation audit now, and will try to remove any listings for the closed location.

  5. #4
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    Re: Closed Location Listing Appears for Branded Queries

    Hi Andre, sorry I missed the part about it being closed and went off on my moved rant.

    But part of it still applies. Because the reason closed listings are showing up, often instead of the open listing, is due to the algo. And my contacts in local won't/can't do anything that pertains to the algo and how it selects which listings rank.

    For some reason the algo thinks that other office is the best match to the query. Who knows what signals or if they are even valid. But could be citations or age of location, age of the Place page, or other factors.

    I would just do everything you can to minimize the importance of that location.
    And be certain that address and/or phone if different is not anywhere on the site.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  6. #5
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    Re: Closed Location Listing Appears for Branded Queries

    Sorry, had not looked at the listings before. It's hard to do much research with my RSI. But since you provided links just took a quick peak.

    It looks like the closed location is still claimed in a dashboard and that gives it more importance. It still has images and description and categories.

    You need to DELETE that one from dash which will get rid of images and description and categories. That will help minimize it a little.

    FYI the site is telling the algo loud and clear they still have a Clayton office. Several pages still mention the old City. Do a Google site search.

    Hope this helps and best of luck!
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  7. #6
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    Re: Closed Location Listing Appears for Branded Queries

    Thanks so much for diving into this.

    Quote Originally Posted by Linda Buquet View Post

    You need to DELETE that one from dash which will get rid of images and description and categories. That will help minimize it a little.
    Okay, great. I was never clear on the proper procedure.

    Quote Originally Posted by Linda Buquet View Post

    FYI the site is telling the algo loud and clear they still have a Clayton office. Several pages still mention the old City. Do a Google site search.
    Good observation. I know he recently deleted the Clayton address from his site.

    Thanks again.

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