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  1. #1
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    G+ Category and Schema.org

    Hi Guys,


    My local client is an orthodontist. On his Google+ page, I am using the category "orthodontist".


    HOWEVER, on my schema richmarkup, as verified using Google's structured data tester, I am using the category "Dentist"


    Is this discrepancy problematic? Although the categories "dentist" and "orthodontist" are related, they're still different. Would it be better to use the category "local business" instead?

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  3. #2
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    Re: G+ Category and Schema.org

    Phil Rozek did this post last year, but I think it still applies today. Some very helpful info in there.

    How to Pick (or Improvise) the Right Schema.org Markup for Your Local Business

    Hope that helps.
    Scott Rawlins - Find Local Company in Atlanta GA
    Follow Me on G+

  4. #3
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    Re: G+ Category and Schema.org

    Here is the list of all Schema tags by profession, I would recommend using Physican. I have worked with many plastic surgeon & dentist and would use Physician.
    https://docs.google.com/spreadsheets...it?pli=1#gid=0

    Also I use Json ld and would recommend using it as well instead of HTML tags.

  5. #4
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    Re: G+ Category and Schema.org

    If it were me I would not use Physician.

    An Orthodontist is a Dental specialty, so he's essentially a Dentist with a special degree.
    Just like an Orthopedic Surgeon is still a Physician.

    That's my feeling after working in Dental for years. But I don't know if there is maybe an Ortho schema or if you can get that specific with schema. If you can than you should use Ortho.

    This Free Website Schema Creator I just found when searching for Orthodontist Schema, has Ortho as a category. But I don't know who made the tool and where they got the info or if it's allowed.

    You could try it and run it through the Google Structured Data Testing Tool

    All you need to do it generate it with Ortho as a category and submit the code and it will tell you if it's correct. Don't even need to put on the site and test URL yet, til you know it works.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

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    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  6. #5
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    Re: G+ Category and Schema.org

    Understood, thank you Linda, Scott, and MarketingGiant for your help!

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