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  1. #1
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    Understanding Target Audience

    This is something I've been thinking about lately which I'm working on revamping for a few sites I play with, so I wanted some additional input from the community. When targeting in on a niche, what are your first steps to understanding their needs? Without understanding the true needs of the customer (potential customer), you can't develop a product strategy to meet those needs. If you can't do that, then you're just regurgitating the same information & services as the competing company down the street.

    What good tips do you have to understanding the customers in the market?
    My rarely updated website (I should fix that) - https://www.ericrohrback.com
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  3. #2
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    Re: Understanding Target Audience

    Great Q Eric!!! And really good points too.

    I just woke up and brain is not totally on yet, but 2 ideas off the top of my head are:

    1) Study forums and communities to see what folks in that industry talk about or see what kind of issues and questions consumers and customers have.

    2) Find out what the customers are ASKING ABOUT with FAQ Fox.
    Linda Buquet .:. Forum Founder, Google Local Specialist

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  4. #3
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    Re: Understanding Target Audience

    I've never heard of FAQ Fox before... This is why I bring up questions on forums like this, I always find a new tool or new way to test I'll have to give that a shot - Thanks for the tool tip!
    My rarely updated website (I should fix that) - https://www.ericrohrback.com
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  5. #4
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    Re: Understanding Target Audience

    I've been meaning to do a post on FAQfox for a long time.

    Even gave the story lead to a writer, to do a post for me, but she has not gotten it done. \

    Feel free to do a post around it as you experiment with how it works, Eric.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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  7. #6
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    Re: Understanding Target Audience

    FYI you two... Finally did my FAQ Fox post. Quoted your great Q Eric.

    ✔ Brilliant Local Content Generation Idea Stimulating Tool
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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