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  1. #1
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    Jun 2012
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    For More Local Traffic Hit Play ▶ Video Marketing Mini Roundup

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    You guys know I'm a big fan of using video for local marketing. Google LOVES video! Yet I don't hear it talked about much in local. Partly because after video was killed on the old Place pages people got frustrated and stopped adding. Then upgrades to G+ started but it was confusing. Then with YouTube being integrated, it got even more complicated. And now the G+ Local pages are so hidden, I think more local businesses will say why bother? BUT Google still loves video and customers do too!

    So what does that make Video? A RED HAT opportunity! A chance to make your client stand out.
    Not just for customers, but for Google too. (See Red Hat link below.)

    Since I love video I try to stay on top of good posts about video marketing. Here are a few I've collected recently for your viewing pleasure.

    NOTE: These aren't local specific, just great posts about video marketing in general.

    9 Hacks to Rank YouTube Videos in Google — Medium

    An Expert’s Guide to Producing Low-Cost Professional Videos - SEMrush Blog

    Essential Guide to Video Marketing: A Resource for Marketers - Social Media Examiner

    Complete Guide to YouTube Optimization: Everything You Need To Improve Your Channel - Buffer

    FYI for TONS of other Local Video creation tools, tips and more check out:

    Hardcore Video SEO Resources with a Local Search Emphasis

    Red Hat Local Search Optimization

    And our Local Business Video Marketing forum.

    Have you read any other good video tips or posts lately?

    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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  3. #2
    Member Since
    Jul 2012
    Denver, CO
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    Re: For More Local Traffic Hit Play ▶ Video Marketing Mini Roundup

    We have been utilizing video optimization for our clients. It started as throwing spaghetti at the wall but now has ballooned into us researching how to scale video campaigns. Something we look forward to sharing with the local search community soon.
    Free Local Checklist
    51Blocks - "White Label" Google Places & Website Development/Hosting - Will Pay Good $$ for Wordpress website hosting referrals
    Wordpress Site Speed Problems? Site speed optimization is part of our hosting - 90's on Google PageSpeed Insights

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