As sites featuring online customer reviews grow in popularity it’s become clear that your brand’s reputation can be spread by more than just the usual word of mouth. Businesses have always lived or died by word of mouth, and that’s not going to change anytime soon. But new methods in how a customer’s opinions of a business or service can be seen and heard is changing the way a brand handles...

Read the rest at theLocal Market Launch blog:
Online Customer Reviews Top Priority for a Brand’s Reputation Management

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