Local Marketing Summit banner  below header new
Thanks Thanks:  0
Likes Likes:  0
Results 1 to 4 of 4

Thread: SERP Titles

  1. #1
    Member Since
    Jul 2012
    Posts
    5
    Thanks (Received)
    0
    Likes (Received)
    0

    SERP Titles

    Hi!

    I've noticed a new change (or maybe I just haven't noticed before) in the way Google is changing up the titles placing the business name first with a colon and then the homepage title tag like this: Image 2013.03.11 12:07:13 PM.png

    I am curious if anyone knows how they know it's the business name. # of citations? Schema tag? Connection to Google+ local? Pulling from the end of the title tag?

    Most I have noticed are organic listings but I also saw this one in the local listings: Image 2013.03.11 12:10:36 PM.png

    This one is not the practice name but the doc's name listed at the end of the title tag. Business name has more citations than the doc's name. : Image 2013.03.11 12:12:28 PM.png

    Another couple of examples:
    Image 2013.03.11 12:17:19 PM.png

    I know this isn't earth shattering and I quite like the display so I am just curious, what information is making Google display some if these in this consistent way?

    Thanks!
    Alicia

  2. GradeUs in thread
  3. #2
    Member Since
    Dec 2012
    Posts
    88
    Thanks (Received)
    0
    Likes (Received)
    0

    Re: SERP Titles

    I don't think that G is pulling different title tags, I think some people are just writing them differently. I have played around over the years but always come back to the classic version.

    LOL It keeps rejecting the title tag, so you will have to use your imagination to envision this wrapped in title tags but I use
    My Keywords | My businessMy Keyword | My business

    ---------- Post Merged at 09:38 AM ---------- Previous Post was at 09:35 AM ----------

    I completely apologize I just checked out a couple of the sites you used as an example and they are not written using the colon.

    Interesting, I will be curious what others have to say, never seen them changed like that.

  4. #3
    Member Since
    Aug 2012
    Location
    Nottingham, UK
    Posts
    361
    Thanks (Received)
    0
    Likes (Received)
    0

    Re: SERP Titles

    Thanks for reporting this.

    I also noticed it recently and it certainy is an interesting find - In terms of, why are they doing this. By default, it looks like titles are being given "business name:" at the start of the given title.

    Nicholas Pratt | Director | Add me on Google+
    SEO Spark



  5. #4
    Member Since
    Dec 2012
    Posts
    88
    Thanks (Received)
    0
    Likes (Received)
    0

    Re: SERP Titles

    If this change ends up becoming the norm, I will be stoked. I have always kind of thought my title tags decreased ctr, but helped rankings. I will always have my cake and eat it too, if that is an option

Similar Threads

  1. Local SERP Rankings Checker from KeySR.com
    By sergiuliano in forum Local SEO Tools & Software
    Replies: 9
    Last Post: 03-04-2013, 11:46 PM
  2. Interesting SERP
    By zurron in forum Google Local
    Replies: 6
    Last Post: 01-09-2013, 02:54 PM
  3. Cosmetic SERP Update For Local Listings?
    By m_j_gregory in forum Google Local
    Replies: 7
    Last Post: 01-08-2013, 02:00 PM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
GradeUs above footer new