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  1. #1
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    Photos Can Now Appear with Google Reviews

    I haven't seen this feature discussed anywhere. Joy mentioned that SEL might have posted about it but I can't seem to find it. Anyway, it's now possible to leave a photo or multiple photos with the review that you leave for a business on Google. I think there is some great opportunity here as consultants to advise our clients on how to take advantage of this new feature. I did a little write-up on it today.

    A Google Review (With a Photo) is Worth a Thousand Words | Imprezzio Marketing

    The obvious winners of this update are the businesses who sell products or services that rely heavily on visuals. Think ďpeople eat with their eyes, not their mouths.Ē Other winners that come to mind include hotels and resorts, tourist attractions, night clubs and music venues.

    On the flip side, these businesses need to be even more careful about making sure that they are providing great products. Just imagine how quickly a hotelís reviews can fill up with images of bed bugs. Or how quickly a restaurantís reviews fill up with images of tables that donít get cleared, or perhaps those pesky NYC rodents that like to make an appearance every now and then.
    Colan Nielsen l GMB Top Contributor
    Vice President, Local Search at Sterling Sky
    Connect on Google + and Twitter

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  3. #2
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    Re: Photos Can Now Appear with Google Reviews

    That is huge from an ORM standpoint. Many businesses will have to step up their quality factor in order to not get crushed by this update. Ever hear of the phrase, "a picture is worth a thousand words?", well now that will be exponential in importance for any business. That means a crappy one-off event can haunt you for years...

  4. #3
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    Re: Photos Can Now Appear with Google Reviews

    Quote Originally Posted by JustinB View Post
    That is huge from an ORM standpoint. Many businesses will have to step up their quality factor in order to not get crushed by this update. Ever hear of the phrase, "a picture is worth a thousand words?", well now that will be exponential in importance for any business. That means a crappy one-off event can haunt you for years...
    Exactly. It goes back to rule #1 with ORM....run a good business. It all starts when the online review is still just a twinkle in the customers eye. Don't give them a reason to leave a negative review and work hard to impress them.
    Colan Nielsen l GMB Top Contributor
    Vice President, Local Search at Sterling Sky
    Connect on Google + and Twitter

  5. #4
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    Re: Photos Can Now Appear with Google Reviews

    Nice article Colan and some great examples of ways to use the photo option apart from food / drink shots! I particularly liked the photos of the approach to your local catering company - perhaps this is an easy way for businesses to overcome that 'dated Street View' problem?

    Additionally this line from the Google blog article intrigues me: "Speaking of food, aside from pictures of interior space or delectable ambrosia, Google Maps loves menus!"

    I wonder if they're finding that restaurant / cafe websites are just so bad, it's almost impossible to serve up good quality menus to searchers and this is a way to overcome that? I'm going to give it a go the next time I'm at a restaurant - particularly since my food photography skills are pretty poor! - and see what the search outcome is.
    Priya Chandra
    Consulting, training, troubleshooting - Local Search, with an Australian flavour
    Proud to be a Google Top Contributor - Google and Your Business Help Forum
    Find me here:
    @priyachandra
    +PriyaChandra

  6. #5
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    Re: Photos Can Now Appear with Google Reviews

    I think this is meant to stimulate the Google Guides system that they are trying to compete with YELP on. If you take pictures you are getting points on Google Guide, so this is almost in step with that system.

  7. #6
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    Re: Photos Can Now Appear with Google Reviews

    Great points! Love the Street View idea. I also put on my "read between the lines" hat on when I read the menu comment.

    Quote Originally Posted by Priya Chandra View Post
    Nice article Colan and some great examples of ways to use the photo option apart from food / drink shots! I particularly liked the photos of the approach to your local catering company - perhaps this is an easy way for businesses to overcome that 'dated Street View' problem?

    Additionally this line from the Google blog article intrigues me: "Speaking of food, aside from pictures of interior space or delectable ambrosia, Google Maps loves menus!"

    I wonder if they're finding that restaurant / cafe websites are just so bad, it's almost impossible to serve up good quality menus to searchers and this is a way to overcome that? I'm going to give it a go the next time I'm at a restaurant - particularly since my food photography skills are pretty poor! - and see what the search outcome is.
    Colan Nielsen l GMB Top Contributor
    Vice President, Local Search at Sterling Sky
    Connect on Google + and Twitter

  8. #7
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    Question Re: Photos Can Now Appear with Google Reviews

    HI Colan,

    How did you managed to add the photos to your review fro the "Heritage house"

    I tried to post a review via my Nexus mobile to a business but did nit see any option to add or upload a photo to the review.
    Thanks

  9. #8
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    Re: Photos Can Now Appear with Google Reviews

    You have to use the "Add Photos" option. So you leave the review after or before you upload the photo, it doesn't matter, and then it makes the connection as long as they were left from the same Google account.

    Name:  sweet rosies.jpg
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    Quote Originally Posted by ehg View Post
    HI Colan,

    How did you managed to add the photos to your review fro the "Heritage house"

    I tried to post a review via my Nexus mobile to a business but did nit see any option to add or upload a photo to the review.
    Thanks
    Colan Nielsen l GMB Top Contributor
    Vice President, Local Search at Sterling Sky
    Connect on Google + and Twitter

  10. #9
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    Re: Photos Can Now Appear with Google Reviews

    Thanks Colan - That's indeed that simple

  11. #10
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    Re: Photos Can Now Appear with Google Reviews

    Thanks so much for sharing Colan. Cool update!
    Linda Buquet .:. Forum Founder, Google Local Specialist

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    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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