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  1. #1
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    Common Local SEO Myths

    I wrote this article for Moz that published today and includes the top Local SEO myths that I hear most frequently. It's interesting to see so many people comment that they really thought posting on G+ helped ranking.

    I thought I'd post this over here to see what other myths you hear on a regular basis?
    Joy Hawkins
    Owner of Sterling Sky
    Author of The Expert's Guide to Local SEO [, a 260+ page training manual that is updated monthly and contains advanced tips and tactics for Local SEO that actually work and drive results.

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  3. #2
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    Re: Common Local SEO Myths

    Haha Joy, those are really good ones we hear all the time!

    Except posting on G+. Didn't realize so many thought that would help ranking.

    Just thought of another one we hear a lot:
    Hiding your address (if you are a service area business) hurts your ranking. It doesn't.
    And unless you have a staffed walk in office, you must hide address or it's a violation.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  4. #3
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    Re: Common Local SEO Myths

    Yeah that's a good one. The only thing that makes me hesitant on that one is a couple years ago we actually did have a client who ranked nowhere when he first came to us and since he had a storefront we unhid his address and he actually popped right into the pack. It baffled me.

    I haven't seen it happen again though. I think because it created a MapMaker record it almost refreshed something that was needed to get him to rank. Still can't quite wrap my head around it.
    Joy Hawkins
    Owner of Sterling Sky
    Author of The Expert's Guide to Local SEO [, a 260+ page training manual that is updated monthly and contains advanced tips and tactics for Local SEO that actually work and drive results.

  5. #4
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    Re: Common Local SEO Myths

    I don't care what you say Joy. I'm never going to stop posting on G+. ; )


  6. #5
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    Re: Common Local SEO Myths

    HA! For yourself or clients? I'll never stop posting there myself but frankly I'm not trying to increase my ranking
    Joy Hawkins
    Owner of Sterling Sky
    Author of The Expert's Guide to Local SEO [, a 260+ page training manual that is updated monthly and contains advanced tips and tactics for Local SEO that actually work and drive results.

  7. #6
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    Re: Common Local SEO Myths

    Quote Originally Posted by Linda Buquet View Post
    Except posting on G+. Didn't realize so many thought that would help ranking.
    I imagine some think about personalized search with G+ posts showing in SERPs of people who have them in their circle, but still...

  8. #7
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    Re: Common Local SEO Myths

    To add to Joy's myths...

    Here are some great ones from Local Search experts: Mike Blumenthal, Mary Bowling, Don Campbell, Greg Gifford, David Mihm, Mike Ramsey, Phil Rozek, Darren Shaw, Andrew Shotland, Adam Steele, Nyagoslav Zhekov & yours truly.

    Posted at Phil's blog in 2013:
    Top Local SEO Myths | LocalVisibilitySystem.com

    Most are still true today. "The more things change, the more they stay the same!"

    So a few more from the experts in that post that I hear a lot are:

    Local is easier than organic. The listing with the most reviews gets the top spot.
    The city is the centroid.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  9. #8
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    Re: Common Local SEO Myths

    Great post Joy! Interesting how often it seems to pop up that people try and delete their listing to get rid of it (usually to keep there from being a spot where people can leave bad reviews about them). For better or worse, no way to meet reputation in the online age except for head-on.

    The map and organic SEO being separate is an interesting one too, I've found that potential point of (usually unspoken) confusion is a really important thing to pay attention to when talking with potential clients.

  10. #9
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    Re: Common Local SEO Myths

    Great post Joy. New nuggets in there, which I appreciate.

    Loved the one about Google employees. I think for awhile everyone was afraid to say it but I'm glad some people with Google ties are saying it now because it's so true. I hope Google will see this and start making their support better.

    I can dream, right?
    Tutelary Marketing, Owner
    Local Listing Ninja - Business Listing Service
    Local Listing Ninja Reviews - Check Out Our 100+ 5 Star Reviews!

  11. #10
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    Re: Common Local SEO Myths

    Joshua,

    They have made their support better via Twitter. It's 1000% better than phone support. Just no one knows about it lol.
    Joy Hawkins
    Owner of Sterling Sky
    Author of The Expert's Guide to Local SEO [, a 260+ page training manual that is updated monthly and contains advanced tips and tactics for Local SEO that actually work and drive results.

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