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Even by the gargantuan standards of most of the out-of-home ads in Times Square, Snapchat’s digital ad takeover of the entire lower portion of a building at the southeast corner of southeast corner of 7th Avenue and 42nd St. is a major attention-getter. The digital billboard, operated by OOH agency OUTFRONT Media, follows several other … Continue reading Why Did Snapchat Takeover Times Square Without Geofilters?
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