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Global tech company Pitney Bowes is adding a set of location-based marketing tools designed to help its clients take better advantage of data coming off of Internet of Things devices. The “GeoEnrichment” software that PB is releasing widely has already helped online real estate information portal Zillow group get more insights on the 100 million-plus … Continue reading Pitney Bowes Adds Geo-Data And Mapping Tools To Unlock ‘Hidden Business Value’ Behind Every Location

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