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  1. #1
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    Lightbulb As featured on the #AdviceLocal blog ... Search Engine Optimization Part 1 and 2

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    On the #AdviceLocal blog the last two weeks our CEO, Bernadette Coleman, has been exploring two important topics:

    1. Search Engine Optimization Part 1: What NOT to Do
    2. Search Engine Optimization Part 2: Fighting the Good Fight

    In the beginning of the series she started out by saying:

    All right people, itís 2016 and no one should have to prove the value of adding search engine optimization (SEO) and local SEO to your digital marketing efforts. But for those who need a few numbers to be convinced or those new to the space, here are some local SEO stats, which are heavily driven by consumer mobile habits these days:

    • 50 percent of consumers who search from a mobile device, visit a store within one day of the search and more than 50 percent of local searches, conducted from a mobile device, lead to sales
    • Local searches via search engines happen at a rate of 88 percent on smartphones and 84 percent on computers and tablets
    • 73 percent of smartphone users prefer to use mobile web to make purchases instead of using a mobile app

    As you can see, the potential for profit is great if youíll take the time to implement a good strategy, which really should factor in mobile and local.

    While, these two articles might seem basic to many of you, to be effective digital marketers we need to revisit these topics now and again, to make sure we are not only using best practices, but to make sure our team members are aware and following them.

    What SEO basics do you ALWAYS make sure you have included in your strategy?

    Letís explore this, along with the strategies we have added to meet the needs of Googleís constantly changing algorithm.
    Join our forum! Agencies, brands and channel partners use our technologies to win local clients. Add our suite to your arsenal and leave the rest to us!
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  2. #2
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    Re: As featured on the #AdviceLocal blog ... Search Engine Optimization Part 1 and 2

    Thanks for sharing Advice Local. Can't wait to read!

    I think this probably falls under best practices & processes, which many know, but need to be reminded of. Plus we might learn some tips or tricks others use that simplify the process and make things easier.

    Read both posts then let us know if you have anything to add.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".
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  3. #3
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    Re: As featured on the #AdviceLocal blog ... Search Engine Optimization Part 1 and 2

    I'm right there with you! Refreshers are good for our clients!

    Quote Originally Posted by Linda Buquet View Post
    I think this probably falls under best practices & processes, which many know, but need to be reminded of.
    Join our community and continue the conversation. Advice Local - Itís Local Search Made Easy.
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  4. #4
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    Re: As featured on the #AdviceLocal blog ... Search Engine Optimization Part 1 and 2

    This is valuable info on so many levels. I look forward to reading it!

    Agrotising. We grow business by design.
    Main Site | Design Portfolio | Latest Articles
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