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  1. #1
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    Few of goodies from State of Search (via twitter)

    From Gyi Tsakalakis
    These are taken at the State of Search conference, and are of Maile Ohye's presentation.
    Certainly food for thought:





    Other tweets on site speed
    • Greg Gifford - 53% of visits are abandoned if a mobile site takes more than 3 seconds to load
    • Damon Gochneaur - Avg site loads in 22 seconds on mobile. AMP sites load <1second on average.
    • Jennifer Slegg - So @maileohye confirmed that in a situation where there is desktop and AMP, Google will index desktop for mobile first.


    Gyi Tsakalakis -
    20% of queries are by voice.
    76% look it up, walk there, buy.
    Structured data rocks (paraphrased - it really, really matters)

    Heads up from Greg Gifford - IT'S COMING!!! January 10, 2017 - the intrusive mobile interstitials update

    No surprise but good to have confirmed: Casey Markee - Local business much more success on Facebook and Instagram than Twitter. (Anyone know the source for that?)

    Andrew Shotland - To rank for "near me" queries, try getting your target city in anchor text

    Presentation Decks:

    a lot of them: http://www.stateofsearch.org/blog/

    Danny Sullivan - the state of search
    Dan Leibson - reverse engineering G's algo
    Garrett Mehrguth - mixing paid, local, organic
    Ryan McLaughlin - winning with old school SEO
    Gyi Tsakalakis - links, links, links

    John Henshaw (Raventools) on Optimising your site: http://www.slideshare.net/jonhenshaw...all-the-things

    And another informative slide deck from Ashley Berman Hale on SEO issues that "kill" sites http://bit.ly/2fzM2C0 (complete with notes - I like here decks because usually you don't have to have "been there" to understand what she's presented)

    Greg Gifford - Not a deck per se, but apparently the foundation for the presentation: https://moz.com/blog/personas-unders...hind-the-visit

    Which presentation was the most helpful
    Which of the one-liners made you go ?
    Last edited by Margaret Ornsby; 11-14-2016 at 10:15 PM.

  2. #2
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    Re: Few of goodies from State of Search (via twitter)

    Thanks for sharing Margaret.
    Scott Rawlins - Find Local Company in Atlanta GA
    Follow Me on G+

  3. #3
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    Re: Few of goodies from State of Search (via twitter)

    Awesome Margaret! Thanks so much for putting all that together to share!
    I wasn't able to cover this one, so I really appreciate you doing it.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  4. #4
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    Re: Few of goodies from State of Search (via twitter)

    Thanks for sharing Margaret! Am I little behind the loop these days, this is the first time I've heard about that intrusive interstitials update. That's awesome, I'm excited even just for how that'll affect my own browsing, I hate mobile popups. Nice that the slideshows were available for some of the talks too, the 'issues that kill sites' especially has some good stuff on technical SEO, they're all worth taking the time to read through if anyone else is skimming this thread.

  5. #5
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    Re: Few of goodies from State of Search (via twitter)

    This is fantastic. Thanks Margaret!
    Colan Nielsen l GMB Top Contributor
    Vice President, Local Search at Sterling Sky
    Connect on Google + and Twitter

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