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  1. #1
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    Lightbulb MozCon Local 2017 - Post-event Content and Highlights

    Hi, as I live about 13,180 km from Seattle, I was unable to attend Mozcon Local.

    It doesn't seem like there are any videos available so I have been looking for content that is coming out after the show. If you find anything else please add it to this thread.

    Mozcon Local Keynote - Sneak Peek 2017 Local Search Ranking Factors Survey Results



    Mozcon Local Keynote - 2017 Local Search Ranking Factors Survey Results from Darren Shaw


    MOZCON Local – Public Notes on the Best Local SEO Conference Ever!

    https://www.jm-seo.org/2017/03/mozcon-local-public-notes-best-local-seo-conference-ever/




    Totally Excellent Tips for Righteous Local SEO by Greg Gifford, Director of Search and Social at DealerOn, Inc


    Totally Excellent Tips for Righteous Local SEO from Greg Gifford


    Beyond Keyword Research: Optimize for Relevancy with Proof Terms
    Learn how to make great content for your customers & Google in Paula Keller French's 2017 MozCon Local / LocalU presentation.




    Beyond Keyword Research: Optimize for Relevancy with Proof Terms from Search Influence

  2. #2
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Thanks so much for starting this thread Adam! I was out yesterday with family medical issues so was unable to do any coverage - so this helps a lot.

    I saw a Tweet with Mike Blumenthal's deck, so will try to find that and share if I can.
    But if someone else finds it 1st, please post, as I need to leave again today.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  3. #3
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Don't have time to search more now, but all I found was a Twitter link to a download of the preso. https://t.co/MYm7YTdElE
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  4. #4
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Four more "stuff!"

    MozCon Local 2017: What I Took From It

    By Justin Lewis is the CEO & Co-Founder of Business Optimizer

    https://medium.com/business-optimize...880#.9c0c5usa2




    This is from Local U which was attached to Mozcon Local:



    You have to register to gain access to resources:https://getstat.com/mozcon-local/

    Slide deck: “Implementing and measuring the local SEO funnel”

    STAT’s Director of Marketing Anita Bhatti shows you how to set up your local SEO funnel, uncover SERP opportunities, optimize your content for qualified traffic, and measure your success.


    Template: “SEO funnel framework”

    A Google Doc template for creating your searcher-intent-based customer personas, as well as a framework for getting started with the SEO funnel.

  5. #5
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    Re: MozCon Local 2017 - Post-event Content and Highlights

    Here is a link to all the LocalU presentations. h/t Mary Bowling.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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