Local Marketing Summit banner  below header new

User Tag List

Thanks Thanks:  0
Likes Likes:  0
Results 1 to 4 of 4
  1. #1
    Member Since
    Dec 2014
    Location
    Ottawa
    Posts
    59
    Thanks (Received)
    4
    Likes (Received)
    2
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)

    Why/How These Boxes?

    Always something new in the SERP :-)

    Can anyone tell me why certain sites are getting their sitelinks "boxed"

    https://www.screencast.com/t/elwtyZj4

    I did a search later and only the site in 4th organic position had boxed links; it is the same site that is 3rd in the above image.

    Appreciate insight!
    Attached Images Attached Images  

  2. GradeUs in thread
  3. #2
    Member Since
    Oct 2013
    Location
    Portland, OR
    Posts
    771
    Thanks (Received)
    2
    Likes (Received)
    5
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)

    Re: Why/How These Boxes?

    You're just picking up on Google's new sitelink Carousel design. They've been testing it since late 2016, but this is the first time everyone's seeing it everywhere. I kind of liked the old way, but we'll just have to see how it affects CTR for the various pages in a spread. My guess is click throughs to internal pages will diminish, and more people will just go to the home page, but we'll see.

  4. #3
    Member Since
    Dec 2014
    Location
    Ottawa
    Posts
    59
    Thanks (Received)
    4
    Likes (Received)
    2
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)

    Re: Why/How These Boxes?

    Thank you James.
    Any idea why certain sites are being shown with sitelinks and others are not? it is not reserved for the first organic site - assume this is part of the testing?

    And do I just manage my sitelinks in normal fashion in the Search Console?

    Thanks!

  5. #4
    Member Since
    Oct 2013
    Location
    Portland, OR
    Posts
    771
    Thanks (Received)
    2
    Likes (Received)
    5
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)

    Re: Why/How These Boxes?

    My understanding is it's just a new way of integrating sitelinks. Manage it as you have been. I assume the reason 1 and 3 and not 2 in your screenshot had sitelinks, is pretty much why any site does or doesn't have sitelinks. To hit the basics, submit your sitemap, have clean navigation, and have a small collection of inner pages getting high traffic and low bounce rate showing prominently in said navigation.

Similar Threads

  1. PO Boxes
    By LSFuel in forum Google Local
    Replies: 5
    Last Post: 10-21-2016, 12:49 PM
  2. Attack of the Bad Google Local One-Boxes!
    By Linda Buquet in forum Google Local IMPORTANT
    Replies: 93
    Last Post: 05-13-2014, 08:15 AM
  3. Businesses in Small Town Can Only Accept Mail Via P.O. Boxes - How To Verify?
    By Travis Van Slooten in forum Google Local Specific Issues
    Replies: 2
    Last Post: 01-14-2014, 09:16 AM
  4. Service-Based Companies, UPS Boxes, & Loading across the web
    By Alana Balbes in forum Google Local
    Replies: 3
    Last Post: 07-02-2013, 03:38 PM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
Local Marketing Summit banner above footer new