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  1. #1
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    Feb 2018
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    Essential Email Marketing Automations for Local Businesses

    Email marketing remains one the best avenues for local businesses to reach potential customers and build relationships with their current customer base.

    Automating certain aspects of your email marketing can help you manage campaigns and achieve better results from your email database. Chris Davis, Director of Education at ActiveCampaign, will reveal email automation best practices specifically for businesses trying to reach a local audience during this week's Local Marketing Institute Office Hours.

    We’ll explore how email marketing automations can…
    • Integrate with POS systems and loyalty programs
    • “Welcome” new email customers or subscribers
    • Target ads better with custom audiences, such as Facebook or Google
    • Assist with birthday and other rewards programs
    • Maintain and clean email lists

    Chris Davis is currently the Director of Education at ActiveCampaign, where he is responsible for the organization and creation of content to provide business owners the instruction they need to properly utilize marketing automation. With over 12 years of professional experience in the technology and business space, he is passionate about helping companies grow by use of technology in their marketing.

    Please join us in this week’s live Office Hours webinar at 3PM Eastern on Friday to explore these and any other questions you may have about essential email marketing automations for your local business.
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    Riker Jones
    Digital Marketing Coordinator at Local Marketing Institute

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  4. #2
    Member Since
    Jun 2012
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    Re: Essential Email Marketing Automations for Local Businesses

    Thanks for sharing the next Local Marketing Institute Office Hours webinar with us Riker!
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

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    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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