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  1. #1
    Member Since
    Dec 2012
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    Adwords Tracking Number

    Is it okay to have a tracking phone number in a google ad, or will that mess up the NAP of the website?

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  3. #2
    Member Since
    Jul 2012
    Toronto, ON
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    Re: Adwords Tracking Number

    If you're referring to Adwords or Adcenter (Bing ads), it's perfectly fine to have a tracking number in the ad. The ads are not crawled or scraped by Google whatsoever.
    Joy Hawkins
    Owner of Sterling Sky
    Author of The Expert's Guide to Local SEO [, a 260+ page training manual that is updated monthly and contains advanced tips and tactics for Local SEO that actually work and drive results.

  4. #3
    Member Since
    Mar 2013
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    Re: Adwords Tracking Number


    I assume you mean enabling the call extension for a Google Adwords Ad? Phone numbers within the ad title/description are no longer allowed in Google Adwords.

    You will have no issue using the call extension either with a Google Forwarding number, custom tracking number, or client number. So go ahead.

    If you are using tracking numbers, I would set that as the phone number for the call extension and then use the Google Forwarding number option, lowering the time for conversion down to 30 seconds from the default of 60 seconds. This will allow you to get conversion tracking in Adwords for calls as well as send it through to your own tracking number for your own recording purposes.

    Let me know if you need anything else.


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