- Jun 28, 2012
Here's a good post from SEMrush about some under-utilized Local SEO tactics.
Mark talks about geotagging images, using public maps, using local synergies, updating your Place page and Adwords Local extensions.<a href="http://www.semrush.com/blog/publications/5-powerful-local-search-tactics-under-used-under-appreciated/">5 Powerful Local Search Tactics that are Under Used & Under Appreciated - SEMrush Blog</a>
Demand for local SEO has skyrocketed, and it?s the big-box enterprises that are taking advantage of some of the more creative tactics that provide meaningful location signals to search engines. To anyone involved in marketing these statistics likely come as no surprise. But, even so, there?s a limited spectrum for local optimization tactics (that are over used and over-appreciated.)
Leaving your company Name, Address and Phone Number (NAP) all over the web is still among the most effective of these tactics, but there are a number of other ways by which you can help search engines get a clear understanding of your geography and improve your local rankings.