More threads by Abhay

Abhay

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Hi everyone,

A very happy new year to all! I hope everyone enjoyed 2019. I am working on a clients search term report and came across a situation where my Avg CPC for that particular month was ver high. I've been trying to analyze the reason for that but since I am new to the search world my knowledge to analyze across google ads platform is limited. Could you all please provide me with your ideas on how I can detect the reason behind this sudden spike.

Thanks a lot!

Regards,
Abhay Dhelia.
 
It's hard to say without knowing more details. What was the keyword + geographic location?
 

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