Building External Links to "Inner Pages"


Aug 4, 2012
Hey All,

I'd really like to open up this topic to ideas.

Essentially, I want to get ideas on sources/link building tactics aimed at the inner pages, often city landing pages.

We've recently been discussing ranking in other cities, and this is very much part of that (on the organic side).

Has anyone got any specific tactics that they use to get those "deep links" within the site. Just off the top of my head, I will say:

- Guest Blogging
- Press Releases
- Social Shares (by the way, I just want to recommend these great "no-nonsense posts" from Travis on Social Media!)

------Has anyone got any easier "quick win" methods? Doing Guest Blogging and Press Releases take a little bit of effort.

Phil Rozek

Local Search Expert
Jul 26, 2012
Great topic, Nick. I'd say it depends largely on whether the "city page" represents a physical location, or whether it just represents one town (potentially of many) you serve as a service-area business. There's a lot of potential for the former and IMHO not much potential for the latter, beyond the good ideas you already mentioned.