Do Your Meta Descriptions Have Good Calls-to-Action?

JoyHawkins

Administrator
Joined
Jul 18, 2012
Messages
2,663
Steve Chafe over at Online Impact Group showed me this free tool they created that checks to see if your meta descriptions start with a verb, which statistically helps CTR. If you throw in your website URL into this tool, it tells you which meta descriptions do not:

http://onlineimpactgroup.com/verb


I've been focusing a lot lately in helping clients get higher CTRs on their organic listings so I found this tool very useful.
 

CodyBaird

Member
Joined
Jan 4, 2013
Messages
350
Nice find Joy. I ran it on a number of sites. Looks like we have lots of work to do. Have you been measuring your ctr rates and if so I'd love to hear your results down the road

Sent from my SM-G900V using Tapatalk
 

JoyHawkins

Administrator
Joined
Jul 18, 2012
Messages
2,663
Cody,

Yeah I definitely want to report on results down the road for sure. I'll let you know.
 

jonkeel

Member
Joined
Jul 29, 2012
Messages
38
Thanks for this resource, Joy. "Sell the click through" is what I've been told for years. What's in it for you.
 

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