G+ differentiation


Ccleal11

Member
Joined
Jun 4, 2014
Messages
18
Trying to differentiate g+ from facebook. Any major things we should note when creating out content (other than adding more links)?
Should they be different? Should g+ be strictly for search? What is your g+ strategy?


Sent from my iPhone
 

Margaret Ornsby

Local Search Expert
Joined
Jul 22, 2013
Messages
479
Google+ and Facebook automatically differentiate themselves - it's not something "you" need to do.
These two platforms attract different types of audiences, and each channel ideally should receive different messaging tailored to that audience.
Same with all the SoMe platforms.
Creating your avatars is the key strategy for each platform.
 

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