Google My Business Adds Family Led Attribute / Icon

Patrick Garde

Member
Joined
Aug 3, 2018
Messages
6
"Google My Business has just added a new attribute that Google My Businesses can add to the list of attributes. The new attribute is for "family led" businesses, and this adds on to the women led and veteran led attributes that are already available.

To active the icon, login to your Google My Business, click on your listing and then click on the "info" tab on the left-hand side. You can then scroll down to the "Add Attributes" section, click on the pencil icon and a new dialog box will pop up letting you click on the "+ Family-led" button to apply it to your business listing."

Source: Google My Business Adds Family Led Attribute Icon

Saw it yesterday while editing a client's info section on Google My Business.
 

Phil Rozek

Local Search Expert
Joined
Jul 26, 2012
Messages
1,558
Good find, Patrick. I'm seeing "Family-Led" for some GMB listings, but not for others. I wish Google would add attributes more quickly. It's been a dribble.
 

JasonKhoo

Member
Joined
Sep 14, 2018
Messages
67
Great find! I work with many clients that are a husband and wife team. Going to go in and update with that icon
 

Tim Colling

Moderator
Local Search Expert
Joined
Sep 3, 2014
Messages
1,157
Seriously. That's a shame. I have a lot of clients that are led by couples or siblings. It's too bad that there's a "woman-led", a "veteran-led", but not a "man-led' or "family-led".

I suppose Google believes in equality, but as the author of "Animal Farm" wrote, some pigs are more equal than others". <sigh>
 

Patrick Garde

Member
Joined
Aug 3, 2018
Messages
6
Thanks for the update, Joy.

Will also update my blog post regarding this.

Hopefully, they'll launch it soon. Also have clients who are a husband and wife team. :)
 

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