Google not showing 80% of HTTPS eligible websites in listings

Aug 7, 2013
We tested this on a handful of websites. We are showing SERPS just fine, but nothing to justify an office party with confetti.

Google: 80% Of Eligible HTTPS URLs Aren't Used In Google's Search Listings

Gary Illyes, the man to blame at Google for the HTTPS algorithm, shared a "small" analysis Google ran on HTTPS URLs. It showed that 80% of HTTPS URLs that were eligible to be included in the Google search listings, were not because the webmaster canonicalized - on purpose or by accident) - the HTTP version instead.