Local Search Tracks and Tweets from Pubcon New Orleans


Linda Buquet

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Pubcon New Orleans 2013 has a Local Search Conference going today with lots of great local tracks.

Topics include: Google Places & Maps Optimization, Local Search and Mobile Optimization and more. A few of the well known speakers I recognize include: Will Scott, Mary Bowling, Mike Ramsey, Michael Dorausch and our very own graphics guru Greg Gifford

CHOICE TWEETS from the LOCAL TRACKS BELOW

<blockquote class="twitter-tweet"><p>RT @<a href="https://twitter.com/greggifford">greggifford</a>: early adopters of the +Local merge may not have done things right, due to lack of guidance from Google @<a href="https://twitter.com/marybowling">marybowling</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Carrie Hill (@CarrieHill) <a href="https://twitter.com/CarrieHill/status/327083346867912704">April 24, 2013</a></blockquote>
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No duh, says Linda! ;)

<blockquote class="twitter-tweet"><p>transition from Places to G+ Local is an immense undertaking - biggest understatement of <a href="https://twitter.com/search/%23pubcon">#pubcon</a> @<a href="https://twitter.com/marybowling">marybowling</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327082868767592450">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>from Google's point of view, when you move locations, you're starting a new business @<a href="https://twitter.com/marybowling">marybowling</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327087396950781953">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>so @<a href="https://twitter.com/marybowling">marybowling</a> says you should build up your MapMaker profile <a href="https://twitter.com/search/%23pubcon">#pubcon</a> - read the tutorials and do it right, or you're wasting time</p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327086137992679424">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>@<a href="https://twitter.com/marybowling">marybowling</a> says you can now sign up to get updates on Google Places changes via the places profile. <a href="https://twitter.com/search/%23Pubcon">#Pubcon</a></p>— Kelly Benish ★★★ (@LoKellSearch) <a href="https://twitter.com/LoKellSearch/status/327086122553462784">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>love that Jade got a shout-out in @<a href="https://twitter.com/marybowling">marybowling</a>'s preso - she has been a HUGE help with the issues we've had over the last year <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327085969490722816">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>RT @<a href="https://twitter.com/greggifford">greggifford</a>: **Places is NOT a business directory** it's part of a map that shows what exists in the physical world @<a href="https://twitter.com/marybowling">marybowling</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Carrie Hill (@CarrieHill) <a href="https://twitter.com/CarrieHill/status/327085968421187585">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>if you have bad "at a glance" terms - not even Google can change these - check 3rd party sites and correct @ the source @<a href="https://twitter.com/marybowling">marybowling</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327088246288945153">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>RT @<a href="https://twitter.com/mike_mauer">mike_mauer</a>: @<a href="https://twitter.com/w2scott">w2scott</a> on point about local search at <a href="https://twitter.com/search/%23pubcon">#pubcon</a> . Structured citations = backlinks in the local world.</p>— Christopher Johnston (@chrisjohnston) <a href="https://twitter.com/chrisjohnston/status/327086198109634560">April 24, 2013</a></blockquote>
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There is lots more - I'm just getting started! Taking a quick break then will add more gold nuggets!
 

Linda Buquet

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<blockquote class="twitter-tweet"><p>the 4 legs of the local SEO table:eek:n pagecitationslistingsreviews@<a href="https://twitter.com/brianpcombs">brianpcombs</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327093669926666240">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>Activity on your Google+ page can have an effect on ranking- views- shares- driving directions@<a href="https://twitter.com/brianpcombs">brianpcombs</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327089856436133888">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>Google is cracking down on solicitation - @<a href="https://twitter.com/brianpcombs">brianpcombs</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a> (very true, several of our clients have lots a huge chunk of reviews)</p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327089635224346624">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>RT @<a href="https://twitter.com/tmcnola">tmcnola</a>: Google Local trusts multiple consistentsources over the verified business owners when looking at listings <a href="https://twitter.com/search/%23Pubcon">#Pubcon</a></p>— Alan K'necht (@aknecht) <a href="https://twitter.com/aknecht/status/327089496829087744">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>lots of legitimate reviews get caught in Places review filters, Google thinks it's acceptable collateral damage @<a href="https://twitter.com/marybowling">marybowling</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327087733883424768">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>PRINT your negative reviews & hang them up at your biz. Your loyal customers will see these & come to your defense! @<a href="https://twitter.com/chiropractic">chiropractic</a> <a href="https://twitter.com/search/%23PubCon">#PubCon</a></p>— John Vantine (@w00t) <a href="https://twitter.com/w00t/status/327095868530507777">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>Google knows how many reviews are realistic - try to have more than your competitors, but not a hundred more @<a href="https://twitter.com/marybowling">marybowling</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327094158009462784">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>One review a month for your small business is good enough pace for SEO. Adds up. A bunch at once looks bad.<a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— KK of Nola (@KKofNOLA) <a href="https://twitter.com/KKofNOLA/status/327093722108030977">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>Places traffic look weird earlier this year? Google's system broke, and they don't give a crap @<a href="https://twitter.com/w2scott">w2scott</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327091847828733953">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>RT @<a href="https://twitter.com/greggifford">greggifford</a>: great list of citation resources in the slide deck from @<a href="https://twitter.com/brianpcombs">brianpcombs</a> - everyone at <a href="https://twitter.com/search/%23pubcon">#pubcon</a> should download this deck!</p>— James Loomstein (@jloomstein) <a href="https://twitter.com/jloomstein/status/327091487869370368">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>so @<a href="https://twitter.com/brianpcombs">brianpcombs</a> says that citations have been somewhat devalued, but are still necessary <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327090536810950657">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>put localized content on your site, not even about your industry - big help for local search @<a href="https://twitter.com/brianpcombs">brianpcombs</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327090056164675585">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>PlaceRank = PageRank for places. Here's the Google Patent Application for PlaceRank <a href="http://t.co/C66ZL2kPn8" title="http://1.usa.gov/OHuHr2">1.usa.gov/OHuHr2</a> @<a href="https://twitter.com/brianpcombs">brianpcombs</a> <a href="https://twitter.com/search/%23PubCon">#PubCon</a></p>— John Vantine (@w00t) <a href="https://twitter.com/w00t/status/327089545638191104">April 24, 2013</a></blockquote>
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Linda Buquet

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Mainly going to cover Greg since he has the best local tweets

<blockquote class="twitter-tweet"><p>for local search - what works today may not work AT ALL tomorrow.... stay informed!@<a href="https://twitter.com/dallasseoguru">dallasseoguru</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327158503229767680">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p><a href="http://t.co/kbeOlziKsE" title="http://bit.ly/localtools">bit.ly/localtools</a> - awesome list of local SEO tools from @<a href="https://twitter.com/niftymarketing">niftymarketing</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327161560025931776">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>so @<a href="https://twitter.com/niftymarketing">niftymarketing</a> has been testing @<a href="https://twitter.com/whitespark">whitespark</a>'s new keyword tracking tool, says it's pretty stinkin' awesome... <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327162443677724673">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>@<a href="https://twitter.com/daveminchala">daveminchala</a> oh, NAP consistency has been a big focus in the local sessions today...</p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327163006440067072">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>the Google+ Local Wizard from BrightLocal is really awesome for showing why something ranks @<a href="https://twitter.com/niftymarketing">niftymarketing</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327163848488521729">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>Don't use Fiverr for citation building - important safety tip from @<a href="https://twitter.com/dallasseoguru">dallasseoguru</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a> <a href="https://twitter.com/search/%23LocalSearch">#LocalSearch</a></p>— Mark Homer (@mark_homer) <a href="https://twitter.com/mark_homer/status/327155963238952961">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>use <a href="http://t.co/zsPwW80vEx" title="http://fiveminutesite.com">fiveminutesite.com</a> to export a list of several hundred local-intent keywords for local clients - @<a href="https://twitter.com/dallasseoguru">dallasseoguru</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327155877327020036">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>as local continues to get more difficult, little tricks like server-side call tracking aren't going to work @<a href="https://twitter.com/jabezlebret">jabezlebret</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327144935063162880">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>local is getting harder - make sure you charge enough - @<a href="https://twitter.com/mark_homer">mark_homer</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327144239060361216">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>the best thing we ever did was triple our prices - the client quality went up too @<a href="https://twitter.com/jabezlebret">jabezlebret</a> <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Greg Gifford (@GregGifford) <a href="https://twitter.com/GregGifford/status/327144380957863937">April 24, 2013</a></blockquote>
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<blockquote class="twitter-tweet"><p>@<a href="https://twitter.com/chiropractic">chiropractic</a> Having NAP & OPG in source code can be a difference maker in local search. <a href="https://twitter.com/search/%23pubcon">#pubcon</a></p>— Scott Holstein (@N0LA504) <a href="https://twitter.com/N0LA504/status/327102498563301376">April 24, 2013</a></blockquote>
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Linda,
Those are great tweets! Thank you so much for aggregating them here. This one really stood out to me:

from Google's point of view, when you move locations, you're starting a new business
This is what I have suspected, and I think it's really crazy!
 

Linda Buquet

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Thanks Miriam!

This one threw me.

"Having NAP & OPG in source code can be a difference maker in local search."

What's OPG? Still jet lagged and slow.
 

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