Phone number as URL?

foxxr

1
Joined
Nov 30, 2012
Messages
12
Here is a new one for you folks. I have a new prospect I am meeting with that has his 7-digit phone number as his URL. His domain has been live since 2005. He needs plenty of SEO advice, but I am perplexed on advising him on this odd URL.

Any suggestions?
 

MikelZaremba

Member
Joined
Nov 20, 2012
Messages
17
I'm looking forward to seeing someone chime in on this as well. At first thought I think it's genius.
 

Linda Buquet

Moderator
Joined
Jun 28, 2012
Messages
14,440
Hmmm, weird. Some thoughts...

Phone as URL would be hard for customers to remember I would think as opposed to a brand or keyword.

I can just hear staff on the phone. Yes Mr. customer just go to:
www.5498920.com and all our forms are right there.

Ya know how someone leaves their number on voice mail and you sometimes have to play it back a couple times to make sure you got the numbers right?

As far as Google and NAP, I don't think she's used to looking for a phone # match in a URL and it would not be formatted either. So I think she'd just see it as a string of numbers.

But my final thought is, if it's an aged domain and is kinda ranking, I'm not sure I'd advise starting over with a new domain. On the other hand if it's not ranking and it's all a mess, maybe tearing it apart and starting over from scratch would be better in the long run.
 

foxxr

1
Joined
Nov 30, 2012
Messages
12
Thanks Linda for the advice. I share the same thoughts. It's odd to have that as the URL, but it has been around and has a PR3. I haven't looked at his analytics yet.

My only other concern about a URL like 9903303.com (not his actual) is that it looks spammy. This is local attorney with only 28 pages on his site, so 301's would not be too difficult.
 

Similar threads


Trending: Most Viewed

Local Search Forum


Weekly Digest
Subscribe/Unsubscribe


Google Product Exert

@LocalSearchLink

Join Our Facebook Group

Top