Using Bold Page Title Okay or No No.

joonseo

Member
Joined
May 20, 2019
Messages
11
I noticed on the Google organic search some people are using bold page titles and it shows on the organic search results. Is that okay to do or is that a no no.
 

Phil Rozek

Local Search Expert
Joined
Jul 26, 2012
Messages
1,521
@joonseo, I don't see the harm. Google rewrites title tags constantly anyway. If Google doesn't like it, Google will change it.
 

koen12344

Member
Joined
Nov 28, 2018
Messages
11
So actual bold page titles in the SERPs? Never seen that... Wonder how they do that, doubt it will be as simple as <title><b>Title</b></title> :unsure:
 

koen12344

Member
Joined
Nov 28, 2018
Messages
11
Cool, that would definitely increase CTR I reckon. I doubt Google will be able to recognize the keywords in the title though
 

mattheffner

Member
Joined
Aug 23, 2018
Messages
20
This is cool. Does it affect the accessibility aspect I wonder?

Another way to increase CTR is emojis. They still work in both title tag and meta description. Of course, use responsibly. Every little bit helps to stand out in a sea of text.
 

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