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  1. #1
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    Question Need Help: Trouble With Website

    Hey all,

    I have a client who I have been having the WORST time getting traffic and ranked for relevant keywords. I've tried so many things and have yet to see much progress after about 9 months.

    Anything you notice right on the surface that I am doing wrong or missing? All advice is greatly appreciated!

    Site is mgmcdallas.com
    Last edited by Linda Buquet; 02-03-2015 at 12:48 PM. Reason: Moved to help and support which is where requests for help on a specific listing should be posted.

  2. #2
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    Re: Need Help: Trouble With Website

    Hi Ben, thanks for posting.

    Only have time for a quick peak and checked the 2 things I look at 1st that could cause a ranking penalty.

    1) No dupes that I can find so that's good.

    2) G+ L description could be a problem. In that short description the business name is repeated 4 times! That's excessive. Google already knows the name so should not keep repeating.

    The word moving is repeated 9 times. That's a 6.5% keyword density which I believe can trip a filter. I know for sure that repeating city more than twice can and I believe excessive KW rep can too and is seen by the algo as spammy.

    The description is not a ranking factor so stuffing keywords there does not help and can potentially hurt.

    3) Another obvious problem to me is they are based in Dallas, but the site is optimized for Waxahachie TX. In the pack you'll typically only rank in the city your address is in so should be optimized for Dallas I would think BUT I realize that's going to be very competitive.

    But if you search for: moving company waxahachie tx Google only shows a 2 pack because it's such a small area. And they are both located right in waxahachie tx

    Sorry no time for a deep dive. Just a few observations.

    Hopefully other pros will weigh in with more.
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  3. #3
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    Re: Need Help: Trouble With Website

    Start here

    Site looks nice, what theme is that? I only saw 3 inbound links to the site. Basically, the site has little authority. Earn some quality inbound links and I'm sure you'll see an improvement.

  4. #4
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    Cool Re: Need Help: Trouble With Website

    Thanks for the tips Linda and Laustin. I will definitely take into account your recommendations. I'll let you know how it fares.

    Laustin, it's a custom built Wordpress theme we built. Thanks for the compliment.

  5. #5
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    Re: Need Help: Trouble With Website

    Very nice. Very clean and not overcrowded with info.

    Start pumping out that content on the blog. Give Google a reason to come back to the website and more ways for visitors to find it.

  6. #6
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    Re: Need Help: Trouble With Website

    Hey Ben,
    I second all that has been said by everyone here. I noticed that you have those location pages for Dallas, Highland Park and Waxahachie. I think you have the right idea there although perhaps a bit over optimized with regard to keyword density on some of your core service keywords.
    If you haven't already take a look at Phil Rozek's 16 Ways to Create Unique ?Local? Content for Cities Where You Want to Rank | LocalVisibilitySystem.com and do a search here in the forum for creating these type of pages.

    Best of luck!

    Joe

  7. #7
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    Question Re: Need Help: Trouble With Website

    Thanks again for the recommendations. I have implemented a few changes.

    I realized something REALLYY weird with this site a couple weeks ago.

    As you saw, the business has a Dallas, TX address and really only services the Dallas/Fort Worth metro area.

    They recently started getting some of referral traffic from yelp.com/biz_redir. Weirdly, they've also been getting more sales calls and more salespeople filling out their contact form.

    Take January for example, they had 164 sessions and 119 of those were from this yelp referral. They DON'T advertise with Yelp, or get traffic from Yelp anywhere in Texas. You can see from below screenshot that they are all coming from California.

    Name:  Screen Shot 2015-02-16 at 3.41.33 PM.jpg
Views: 52
Size:  82.6 KB

    I've had our SEO and developer look into and we can't figure out what's happening. Any thoughts?

  8. #8
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    Re: Need Help: Trouble With Website

    Bump. Hoping to see if anyone saw my last reply on this post. Any ideas? We still have not figured out what is causing this.

  9. #9
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    Re: Need Help: Trouble With Website

    Quote Originally Posted by BWrightTLM View Post
    Bump. Hoping to see if anyone saw my last reply on this post. Any ideas? We still have not figured out what is causing this.
    What happens when you look at the platform (ex: Desktop, Tablet, Mobile) that those referrals from Yelp were on?

  10. #10
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    Re: Need Help: Trouble With Website

    96% came from desktop. You can see screenshot attached.

    Name:  Screen Shot 2015-03-16 at 2.32.07 PM.jpg
Views: 48
Size:  44.9 KB

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