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  1. #1
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    Need clarification about April 21st Google update

    I have a client who has a website that is not responsive or mobile-friendly.

    His current website company is one of those big-box dental website providers. They're offering him to make his website "mobile-friendly" but only 6 pages.

    His website is 80+ pages, but they're only going to give him a 6 page mobile site.

    I was under the impression that your website needs to be 100% responsive/mobile-friendly.

    Can someone please confirm?

    Thanks!
    Chris Ratchford
    Prodentite
    Dental SEO & Websites

  2. #2
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    Re: Need clarification about April 21st Google update

    Quote Originally Posted by Chris Ratchford View Post
    I was under the impression that your website needs to be 100% responsive/mobile-friendly.
    Hi Chris,

    No it can be either responsive or a mobile site. PLUS...

    Per Google: "The Mobile-Friendly Ranking Factor Is On A Page-By-Page Basis"

    See lots more details here:

    The Google Mobile Update - What you Need to Know for Local SEO

    Plus I'm planning to do a big round up of all the latest info tomorrow - April 1st.
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  3. #3
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    Re: Need clarification about April 21st Google update

    @Chris

    What Linda said. As long as the homepage, contact page, and the top-4 most-important / most-visited pages are mobile-friendly, the update shouldn't really affect your client.

    You might also see which pages show up in the sitelinks section when you search for your client by name, and make sure those receive some mobile mojo.

    Plus, it is one hell of a lot better than having no mobile-friendly pages.

  4. #4
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    Re: Need clarification about April 21st Google update

    If there's a relatively simple process to make the whole site mobile friendly, you should do it.

    I would also look at your landing pages in GA and see what pages people are landing on. Those are the pages I would make mobile friendly if I could only choose a few.
    Tutelary Marketing, Owner
    Local Listing Ninja - Business Listing Service

  5. #5
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    Re: Need clarification about April 21st Google update

    I would also encourage the client to look ahead - although right now Google is saying they are only using mobile as a mobile rank algorthm, I would not be surprised that having a mobile version can help in desktop rank in the future. Google likes to do those things! :-)

    But the client should also want to give their users the best experience for the whole website.....but if money is a factory then something is better than nothing.

  6. #6
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    Re: Need clarification about April 21st Google update

    Good points all.

    Also check out the cool free tool I shared in post #18 below.

    The Google Mobile Algorithm to be Bigger than Penguin or Panda
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

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