GradeUs banner  below header new
Thanks Thanks:  4
Likes Likes:  1
Results 1 to 2 of 2
  1. #1
    Member Since
    Jun 2012
    Location
    Ottawa, Canada
    Posts
    3,440
    Thanks (Received)
    91
    Likes (Received)
    76

    Google Updated Image Search Guidelines

    Google Updates Their Image Search Guidelines For SEOs & Publishers
    by Barry Schwartz, Search Engine Roundtable
    May 9, 2018

    Here are the updated Google guidelines for image search around user experience:
    • Provide good context: Make sure that your visual content is relevant to the topic of the page. We suggest that you display images only where they add original value to the page. We particularly discourage pages where neither the images or the text are original content.
    • Optimize placement: Whenever possible, place images near relevant text. When it makes sense, consider placing the most important image near the top of the page.
    • Don’t embed important text inside images: Avoid embedding text in images, especially important text elements like page headings and menu items, because not all users can access them (and page translation tools won't work on images). To ensure maximum accessibility of your content, keep text in HTML, provide alt text for images.
    • Create informative and high quality sites: Good content on your webpage is just as important as visual content for Google Images - it provides context and makes the result more actionable. Page content may be used to generate a text snippet for the image, and Google considers the page content quality when ranking images.
    • Create device-friendly sites: Users search on Google Images more from mobile than on desktop. For this reason, it is important that you design your site for all device types and sizes. Use the mobile friendly testing tool to test how well your pages work on mobile devices, and get feedback on what needs to be fixed.
    • Create good URL structure for your images: Google uses the URL path as well as the file name to help it understand your images. Consider organizing your image content so that URLs are constructed logically.
    Read more...

  2. Likes MeganR liked this post
  3. GradeUs in thread
  4. #2
    Member Since
    Jun 2012
    Location
    SoCal
    Posts
    17,289
    Thanks (Received)
    123
    Likes (Received)
    126

    Re: Google Updated Image Search Guidelines

    Thanks for sharing that David!
    Linda Buquet .:. Forum Founder, Google Local Specialist

    If you benefit from advice here... Please pay the community back by sharing on social OR helping someone else at the forum. Thank you!

    Don't Miss Important News & Tips! Subscribe to Daily Email Digest Here

    Note: Due to mulitple RSI injuries, pardon short replies. Typos? Blame it on "Dragon".

  5. Thanks djbaxter thanked this post

Similar Threads

  1. Replies: 8
    Last Post: 09-18-2017, 05:54 AM
  2. Google Ads ‘Badges’ To Image Search On Mobile - GeoMarketing
    By Local Search News Curator in forum RSS: Featured Local Search Blogs
    Replies: 0
    Last Post: 08-02-2017, 06:28 AM
  3. Google Webmaster Guidelines Updated Again
    By djbaxter in forum Organic SEO
    Replies: 2
    Last Post: 02-11-2016, 11:12 AM
  4. Updated Google Guidelines for Practitioners & Departments
    By Linda Buquet in forum Google Local IMPORTANT
    Replies: 34
    Last Post: 09-06-2013, 10:39 AM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
GradeUs above footer new