Any fast methods for removing a page from SERPs?

Ian Hammond

Member
Joined
Oct 15, 2018
Messages
21
Hi!

We have a client who has recently gotten into trouble with a local utility company for listing information about the utility's rebate and weatherization programs. The utility thinks the pages in question on our client's site somehow gives the appearance of favoring the contractor over another. Ok. Most utility and rebate programs don't have an issue with this stuff that is neither here nor there.

We have unpublished and deleted the two pages in question, updated the sitemap, resubmitted the sitemap to Search Console, and flushed any server caches we can think of. A couple of weeks later and one page is still showing up pretty easily in SERPs for "company + utility" searches:



With the page being deleted the first listing obviously ends up with a 404 but still, it's there. The utility is still giving the client flack for ending up in Google results.

We are assuming this is more on the Google caching side of things but if anyone has any good ideas for forcing Google to forget this page ever existed, we are all ears!
(and then we will have to convince everyone involved to flush the caches in their own browsers)

thank you! Ian
 

djbaxter

Administrator
Administrator
Joined
Jun 28, 2012
Messages
2,875
Use a 410 redirect instead.


Syntax in .htaccess:
Code:
RewriteEngine On
RewriteRule ^pagename(.*)$ - [NC,R=410,L]
or Redirect 410 {full URL for page}

It will still take a while for it to drop out Google's index but you can at least then say you have done your due diligence.
 

pony

Member
Joined
Jun 26, 2019
Messages
93
After doing the above you can have Google crawl the URL again individually through the URL inspection tool. If they see the 410 status code then then you are probably on the fastest route to having it deindexed as possible.
 

Suresh

Member
Joined
Jul 16, 2019
Messages
16
Last edited:

Conor Treacy

Member
Joined
Feb 25, 2014
Messages
144
We use the tool that @keyserholiday mentioned on a somewhat regular basis after doing audits for new clients. There's always something that needs to be removed, and after deleting the page, or no-index, we submit to Google and it's gone within a few hours.
 

Weekly Digest

Weekly Digest
Subscribe/Unsubscribe

Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...

Local Search Forum


Google Product Exert

@LocalSearchLink

Join Our Facebook Group

Top