Business name question / Name Spam


Jerem

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Joined
Apr 9, 2017
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I'm doing local SEO for a dentist and her business name is her own name (First name + Last name).

Do solid citation building + GMB optimization + Couple reviews can beat Name spam on Google map today ?

If I ask , it's because on the local map pack, each top competitor included keywords on their name. It's like "Dentist - Doctor X - City" or only "Dentist - Doctor X".
Is it wrong to do the same for my client ?

Thanks you
 

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