Unexplained spike in GMB Views?

nwinezog

Member
Joined
Oct 8, 2018
Messages
42
3 out 4 of my local clients' are seeing a massive spike in GMB views for October. Anyone else seeing this on their reporting?

One client's views nearly doubled.
 

Yan Gilbert

Administrator
Joined
Oct 15, 2016
Messages
287
Every tracker that scrapes Google SERPS can trigger impressions. Shows up in Insights and Search Console data.

Example of two days where I was checking heavily with a grid tracking system and hitting hundreds of points.
 

Ellen

Member
Joined
Apr 4, 2016
Messages
26
Every tracker that scrapes Google SERPS can trigger impressions. Shows up in Insights and Search Console data.

Example of two days where I was checking heavily with a grid tracking system and hitting hundreds of points.
Thanks! Only minor corresponding map views upticks on those two days.
 

Lachlan_Wells

Member
Joined
Mar 5, 2019
Messages
6
I saw the same boost for one of my clients in Oct. Views doubled, but conversions and traffic remained the same. My best guess is they started appearing in the 'People also search for' discover carousel on the GMB profile of a big competitor. I believe these impressions are also counted as 'Views'. These are nowhere near as visible as other impressions they're tracking, so I try to pay little attention to this metric.
 

nwinezog

Member
Joined
Oct 8, 2018
Messages
42
It looks to be sustained. I pulled bulk insights a week at a time for October and they all look pretty similar.
 

RadinaDisheva

Member
Joined
Jan 28, 2014
Messages
11
We're also seeing a spike in views for many customers, starting around Sept 25-26 up till now. However, like mentioned above, there's no spike in the conversion rate. Could it be a bug in the reporting process?
 

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