Local Business Schema - Multiple Locations

Beris

Member
Joined
Mar 28, 2019
Messages
6
Howdy. This has to do with schema URL placement and content.
I'm working with a restaurant with two locations in the same city; they share a website. I was hoping to get some feedback on our strategy.

We did a local biz (Restaurant) schema for each location, placed on their individual location pages.
We also did a local biz schema with just one location for the home page.

The question: Would you add BOTH locations on the home page or just the one? (Both addresses and hours show on the homepage footer)
 

Tiggerito

Member
Joined
May 5, 2016
Messages
28
This could be done by marking up a head Organization representing the business as a whole that has two subOrganization entities that are of type Restaurant.

Also mark up the Restaurant on their own pages with a reference back to the main organization via parentOrganization.

And a key thing. Give each of the three entities their own id, and re-use it whenever you mark up that entity. i.e. The id for Restaurant A will be used on the home page entity for that restaurant and the restaurants own page. A good id structure would be:


Only mark up details such as the menu, hours etc on the main page for an entity. The other references only need to include basics, e.g. id, type, url, name.
 
Last edited by a moderator:
Joined
Nov 7, 2018
Messages
17
Maybe it's just late in the day and I'm not thinking straight, but within Wordpress, what is the easiest way to add the schema to the homepage only?
 
Joined
Nov 7, 2018
Messages
17
Thanks. That works fine. As a follow up. This site as three locations, all with their own location page. I'm thinking that in addition to having location specific schema on the the location pages, the schema for the primary location, using the root domain should be added to the home page. Thoughts?
 

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