New "Products" Section for Google My Business?

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Oct 17, 2018
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So, I stumbled across this in one of my client's dashboards earlier. New "Products" tab on the left that is in beta? The business is a florist in Oklahoma.

Didn't know if anybody else had seen this yet or not. Haven't seen it on any of our other clients- just this one.

It looks like it basically is a digital catalog for products the business sells, organized by "collections". On mobile, it shows on the "Products" tab where product posts have been showing.
google-products-beta-png.3233
 

JoyHawkins

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Ooh, I've been looking for an example of this. I'd love to see how it looks in the SERPs if you are able to share screenshots.
 
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Ooh, I've been looking for an example of this. I'd love to see how it looks in the SERPs if you are able to share screenshots.
Sure. I made a product post also to show how they show next to each other. The "product collection" shows up in the Product tab on mobile underneath the product posts.

When you click into the collection, it pulls it up that collection and presumably whatever products you've added to it.

product-tab-mobile-png.3236


product-tab-mobile-2-png.3237
 
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I don't have Products or Collections either on desktop or mobile. My category should be education. Just an FYI.
 
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UPDATE: I'm now seeing this feature -- Still marked as (Beta) to the side -- in ~60 or so of our clients' dashboards. All florists across both the U.S. and Canada.

Interestingly, none of my non-florist businesses have the Products Beta. This includes towing, auto repair, clothing boutiques, antique stores, landscaping companies, pet supply shops, and much more.

Wanted to provide an update on this feature and check in if anybody else has seen this begin to start showing up more frequently, and if so, what business categories it is showing up for.
 

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